Tag: Protein candy

According to a 2024 news release, a popular protein candy contains 14g of protein and only 4g of sugar per serving, a dramatic shift from traditional sweets. So, what is protein candy made of to achieve this nutritional profile? It relies on a carefully selected combination of protein sources, sweeteners, and binders that replace the high sugar and fat content of conventional candies.

With the protein bar market projected to exceed $2 billion by the end of 2026, many are questioning if these convenient snacks truly live up to their wholesome reputation. In reality, the healthfulness of a protein bar varies drastically, with many products being little more than candy bars in disguise.

According to research from GELITA, 42% of global consumers consider protein the most important ingredient when choosing snacks, leading to a rise in protein-enriched confections. So, what candies have the most protein, and which popular chocolate bars contain more than you might think?

While many see candy as a nutritional void, recent trends have introduced high-protein variants, framing them as healthy alternatives. The truth about whether protein candy is healthy, however, is much more complex than the marketing suggests, depending heavily on the ingredients and overall nutritional profile.

While traditional candy is not a significant protein source, a booming trend of fortified confectionery is changing the game. The real answer to what candy has the most protein lies not in your typical candy aisle but in a new category of products designed for health-conscious consumers.