Tag: Protein history

Dating back before the 12th century, the word 'whey' originates from the Old English word 'hwæg,' which referred to the watery liquid separating from milk curds. This ancient byproduct of milk is the very foundation for the modern, widely popular protein supplement that bears its name.

By the mid-20th century, protein powders were a niche product primarily for bodybuilders, not the household staple they are today. Answering when did protein become popular involves tracing its path from a scientific curiosity to a fitness-industry secret, and finally, to a global wellness obsession fueled by cultural shifts and market innovations.

According to a 2024 survey by the IFIC, nearly three-quarters of Americans actively tried to increase their protein intake. But when did protein become so popular? The answer lies in a fascinating journey that spans decades, moving from niche athletic circles to everyday supermarket shelves.