Skip to content

Tag: Psychology of taste

Explore our comprehensive collection of health articles in this category.

Why Do People Crave Burnt Popcorn? The Psychology and Science of Char

4 min read
According to a 2022 study published in the journal *L'Encéphale*, food cravings are complex episodes influenced by emotions, memories, and environmental triggers. So, why do people crave burnt popcorn, a food item many others avoid? The answer lies in a fascinating combination of chemical reactions, sensory triggers, and psychological associations.