Tag: Pure turmeric

Over 130 species of *Curcuma* exist globally, but only a few are cultivated for culinary and medicinal uses, making quality assessment crucial. Understanding the signs of pure, potent turmeric ensures you receive its full health benefits and vibrant flavor profile, rather than risking exposure to harmful fillers.

According to a 2025 study, curcumin, turmeric's active compound, is often poorly absorbed in the body, which makes finding a high-quality product with good bioavailability especially important. When buying turmeric, savvy consumers should focus on key indicators of purity, potency, and freshness to ensure they are getting the most value for their money.