Tag: Red bull can size

The slim, tall can design used for the 12-ounce Red Bull was a key marketing differentiator when it was introduced. Many people often wonder, "how long is a 12 ounce Red Bull can?" due to its unique appearance compared to a standard soda can, and its height is a critical part of its brand identity.

With its iconic slim profile, a 12 oz can of Red Bull contains 355ml of liquid and is designed to be taller and more slender than a standard 12 oz soda can, affecting its height and diameter. This unique packaging is a hallmark of the energy drink market.

According to manufacturers and retailers, a standard 12oz can of Red Bull is approximately 4.8 inches (12.2 cm) tall and 2.6 inches (6.6 cm) in diameter. These specific dimensions align with industry standards for this common beverage size, providing a consistent user experience and easy packaging. Knowing these measurements can be useful for storage, inventory, or simply satisfying your curiosity about the energy drink's physical form.