How to Calculate SAM Percentage for Your Business
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4 min read
According to a study published in the *Journal of Medical Sciences and Health*, understanding market dynamics is crucial for business success, making the ability to calculate SAM percentage a foundational skill for entrepreneurs. SAM, or Serviceable Addressable Market, is the portion of the total market that a company can realistically serve with its current products or services, and understanding its size is vital for planning and forecasting.
