Tag: Soju shots

A standard 360ml bottle of soju, the most common size found in Korea, contains approximately 7 to 8 small pours, based on the traditional 50ml soju shot glass. However, the concept of a single "serving" is influenced by both cultural tradition and modern measurement standards, making the answer more complex than a simple volume.

According to the International Wine and Spirits Research, Jinro soju is the best-selling spirit brand in the world, with billions of bottles sold annually. While it is often perceived as a 'shot' drink in Western culture, its consumption in Korea is steeped in tradition and social ritual. Understanding the proper way to enjoy soju is key to appreciating this iconic Korean spirit.