Tag: Us beverage trends

According to the National Coffee Association's 2025 report, an impressive 70% of Americans consumed coffee within the past day, making it the top beverage consumed by Americans today. This surpasses the consumption of other popular drinks like soda and bottled water, highlighting a significant and long-term trend in the nation's drinking habits.

According to a Spring 2025 report from the National Coffee Association, 66% of American adults drink coffee daily, more than any other beverage except bottled water. This statistic reveals a vibrant market and a persistent debate: is coffee, water, or perhaps something else the most consumed liquid across the country?

The modern energy drink market as we know it began with Red Bull's introduction to the US in 1997, but a surge in visibility during the late 90s through the 2000s cemented their popularity. The widespread adoption of these caffeine-packed beverages marks a significant shift in American beverage consumption and culture.