Tag: Vegan challenge

According to Veganuary and YouGov research, approximately 25.8 million people participated in Veganuary in January 2025, representing a significant global movement. However, many wonder about the real motivations behind this one-month pledge and ask, what is the point of Veganuary beyond the initial challenge?

Millions of people worldwide take the Veganuary challenge every January, dedicating a month to trying a vegan lifestyle. For those ready to explore a plant-based diet, understanding exactly how to do Veganuary is the first step toward a rewarding, educational, and delicious new year.

Since its inception in 2014, millions of people worldwide have participated in Veganuary. The global non-profit organization Veganuary, which encourages people to try a vegan lifestyle for the month of January, is indeed completely free for participants. While the challenge itself has no sign-up fee, the actual cost of a vegan diet during this period can vary depending on individual choices.

According to a study involving twin pairs, a short-term vegan diet has been linked to a reduction in biological age estimates. So, what happens to your body when you go vegan for a week? The seven-day plant-based challenge can prompt a surprising range of changes, from better digestion to noticeable energy shifts.

Studies show that even a 48-hour vegan challenge can significantly affect metabolic markers. Switching to a vegan diet for a week can prompt noticeable changes in your body, from your gut health to your energy levels.