What were the fat free cookies in the 90s? Unpacking the SnackWell's Craze
                                
                                
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                                    4 min read                                
                            
                                The average American in the mid-90s was consuming a significant number of packaged foods, and one of the most popular items was the fat-free cookie. A specific brand, SnackWell's, became synonymous with this health food trend, promising guilt-free indulgence for calorie-conscious consumers who grew up with the fat-free food craze.