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Tag: Vitamin sales

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Nutrition Diet: What is the number one selling multivitamin in the world?

3 min read
According to the National Institutes of Health, multivitamin/mineral supplements were used by nearly 40% of adults aged 60 and over in the US in recent years. For a consumer navigating this massive market, knowing **what is the number one selling multivitamin in the world?** can be a complex question with a nuanced answer, as leadership depends on the metric used to measure sales.