Do They Eat Greek Yogurt in Italy? Exploring the Popularity
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3 min read
According to Nielsen data cited in 2020, the market for Greek yogurt in Italy saw a notable increase in turnover by 7%, a trend contrasting the general decline in the broader yogurt market at the time. So, do they eat Greek yogurt in Italy? Yes, and its popularity reflects a shifting consumer preference towards health and high-protein foods.
