Are two good and too good yogurt the same? Rebranding Explained
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4 min read
In 2024, the popular low-sugar Greek yogurt brand Two Good underwent a significant rebrand, changing its name to Too Good & Co.. Are two good and too good yogurt the same, then? Yes, they are the same product under a new identity, a move that reflected an expanded product line beyond their original '2g sugar' claim.
