Can Companies Pay Yuka for a Better Score?
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4 min read
According to Yuka's own statements, brands cannot pay Yuka to influence their product scores or recommendations. The app, which has grown to over 60 million users, insists its evaluations are 100% independent and its funding comes exclusively from its users, not from manufacturers. This independence is a core value for the company, aiming to empower consumers and drive manufacturers to create healthier products.
