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What are the ingredients in rolls up candy?

4 min read

According to the Environmental Working Group (EWG), some popular fruit-flavored snacks have been classified as unhealthy ultra-processed foods. This makes many consumers wonder: what are the ingredients in rolls up candy? The answer involves a mix of sugars, fruit concentrates, oils, and various additives.

Quick Summary

A typical rolls up candy contains multiple forms of sugar, pear puree concentrate, maltodextrin, and palm oil. It also includes additives such as citric acid, pectin, natural and artificial flavors, and food coloring for taste and texture.

Key Points

  • Multiple Sugars: Rolls up candy contains several forms of sugar, including corn syrup, dried corn syrup, and sugar itself, making up the bulk of the product.

  • Pear Puree Base: The primary 'fruit' content comes from concentrated pear puree, an inexpensive and mild-flavored fruit.

  • Fats and Emulsifiers: Palm oil and monoglycerides are used to provide texture, prevent sticking, and blend ingredients smoothly.

  • Artificial Additives: The vibrant colors and intense flavors are often achieved using synthetic food dyes (like Red 40) and artificial flavor compounds.

  • High Processing Level: Compared to simple homemade fruit leather or whole fruit, rolls up candy is an ultra-processed snack with a long list of additives.

  • Minimal Nutritional Value: Despite often being marketed as a fruit snack, the finished product offers little nutritional benefit beyond added Vitamin C.

In This Article

Core Ingredients of Rolls Up Candy

The ingredient list for a rolls up candy, such as the popular Fruit Roll-Ups brand, is a mix of sweeteners, fruit derivatives, fats, and chemical additives. Understanding each component provides a clearer picture of this classic snack. The recipe focuses on achieving a specific texture and flavor profile, often prioritizing shelf stability and low production cost over nutritional content.

Sweeteners and Carbohydrates

At the heart of rolls up candy are multiple types of sugars and carbohydrates, which give the product its signature sweetness and pliable texture. This is often the largest portion of the ingredient list.

  • Corn Syrup: A primary ingredient that contributes sweetness and pliability. Its viscosity helps bind the other components together to create the distinctive flat sheet.
  • Sugar: Added alongside corn syrup, sugar further enhances the sweetness and contributes to the overall flavor profile.
  • Dried Corn Syrup / Maltodextrin: These are powdered forms of corn syrup that function as bulking agents and sweeteners. Maltodextrin, derived from corn starch, acts as a thickener and stabilizer.
  • Pear Puree Concentrate: While marketed as a fruit snack, the 'fruit' component often comes from concentrated purees of mild-flavored and inexpensive fruits like pear or apple. This concentrate provides a subtle fruity flavor base and texture.

Fats and Emulsifiers

Fats and emulsifiers are included to improve the product's texture, mouthfeel, and to prevent sticking.

  • Palm and/or Palm Kernel Oil: This fat is used for its texture and binding properties. The use of highly processed oils like palm oil is common in ultra-processed snacks.
  • Monoglycerides / Acetylated Monoglycerides: These are emulsifiers, meaning they help to blend the oils and water-based ingredients smoothly. They also contribute to the candy's pliability.

Stabilizers and Acids

Various food acids and stabilizers are crucial for maintaining the candy's integrity and taste over time.

  • Citric Acid and Malic Acid: These are food acids that provide the tart, tangy flavor that balances the intense sweetness. They also act as preservatives.
  • Sodium Citrate: This is the sodium salt of citric acid and acts as a flavor enhancer and pH buffer, controlling the candy's acidity.
  • Fruit Pectin: A type of fiber derived from fruit, pectin is a gelling agent that helps give the candy its firm yet soft texture.

Flavoring and Color

To achieve the vibrant look and specific taste, manufacturers rely on flavor and color additives.

  • Natural Flavor: A non-specific term that can encompass a wide range of flavor compounds derived from natural sources, although the exact composition is proprietary.
  • Artificial Color (e.g., Red 40, Yellow 5 & 6, Blue 1): These synthetic food dyes are responsible for the bright, eye-catching colors. They are a significant part of what makes rolls up candy visually appealing, especially to children.

Comparison: Rolls Up Candy vs. Healthier Fruit Alternatives

To better understand the composition of rolls up candy, it is useful to compare it with genuinely healthier fruit-based snacks or whole fruits. The differences are stark, particularly in nutritional value and sugar content.

Feature Rolls Up Candy (Processed) Homemade Fruit Leather / Whole Fruit Source Citation
Primary Ingredient Multiple forms of sugar (corn syrup, sugar) and fruit puree concentrate. 100% real fruit pulp or fresh fruit.
Sugar Type Added sugars, including corn syrup, dried corn syrup, and pear juice concentrate. Naturally occurring fruit sugars, often with no added sweeteners.
Fats Palm and/or palm kernel oil. Typically no added oils or fats.
Additives Artificial colors (Red 40, etc.), artificial flavors, emulsifiers. None. Colors and flavors come directly from the fruit.
Nutritional Value Negligible fiber, often fortified with Vitamin C. High in fiber, vitamins, and minerals. Retains natural nutrients.
Processing Level Ultra-processed, with a long list of ingredients. Minimal processing, often just blending and dehydrating fruit.

The Role of Additives in Rolls Up Candy

Many of the lesser-known ingredients in rolls up candy are functional additives, included to achieve a specific manufacturing goal rather than for flavor or nutrition. These include:

  • Modified Starch: Used to thicken and stabilize the candy mixture. It helps control the consistency during production and contributes to the final texture.
  • Xanthan Gum: Another type of stabilizer and thickener, preventing ingredients from separating and giving the candy a uniform feel.
  • Emulsifiers (471): These plant-origin emulsifiers further ensure the smooth mixing of the fat and water-based components.
  • Vegetable Concentrates (Spirulina, Safflower): Some brands use these to color the product, offering an alternative to synthetic dyes.

Conclusion

In conclusion, the ingredients in rolls up candy paint a clear picture of a highly processed confectionery. While some fruit puree or concentrate is included, the bulk of the recipe consists of multiple forms of sugar, corn syrup, maltodextrin, and palm oil. A host of chemical additives, from emulsifiers and stabilizers to artificial colors and flavors, are used to create the desired taste, texture, and visual appeal. For consumers seeking a genuinely fruit-based snack, understanding this composition is key to making informed choices. The product's success lies in its ability to mimic the idea of fruit using a scientifically engineered combination of inexpensive, functional ingredients, positioning it closer to a traditional candy than to actual fruit. For those interested in a deeper dive into the health implications of such snacks, resources from organizations like the Center for Science in the Public Interest offer valuable insights on ultra-processed foods.

Frequently Asked Questions

The primary sweeteners are corn syrup and sugar, which provide sweetness and the candy's pliable texture. Some versions also use maltodextrin and dried corn syrup.

Yes, they contain real fruit in the form of concentrated pear puree. However, this is typically an inexpensive fruit, and the final product is a highly processed candy with high sugar content, not a nutritionally equivalent replacement for real fruit.

The bright colors come from artificial food dyes, such as Red 40, Yellow 5 & 6, and Blue 1. Some brands may use natural vegetable concentrates like spirulina and safflower, but synthetic dyes are common.

Most commercial rolls up candies, such as Fruit Roll-Ups, do not contain gluten-based ingredients. However, it is essential to check the specific product label for confirmation, especially for those with celiac disease or gluten sensitivity.

Palm oil is used as a fat to help create the candy's desired texture and consistency, and to prevent it from sticking to itself. It is a cost-effective and commonly used ingredient in many processed snacks.

Yes, homemade versions are generally healthier because they are made with 100% real fruit pulp and have no added sugars, artificial colors, or preservatives. The natural fiber from the fruit is also retained.

'Natural flavors' is a broad term that can refer to various compounds derived from natural sources, used to enhance the taste. The exact composition is usually proprietary and can be a complex mixture of chemicals.

References

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Medical Disclaimer

This content is for informational purposes only and should not replace professional medical advice.