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What are the ingredients in the Kellogg's Vector?

3 min read

According to official ingredient lists, Kellogg's Vector Meal Replacement cereal is primarily made from rice, whole grain wheat, and soy protein. This combination of ingredients is designed to provide sustained energy and a meal replacement option for active individuals seeking information on what are the ingredients in the Kellogg's Vector.

Quick Summary

An analysis of Vector cereal reveals its core composition includes grains like rice and whole grain wheat, alongside soy protein concentrate for added protein. Sweeteners, vegetable oil, and a blend of vitamins and minerals are also key components, contributing to its nutritional profile and distinctive taste.

Key Points

  • Primary Grains: The main ingredients are rice, whole grain wheat, and whole grain oats, which provide the base for the cereal.

  • High in Protein: Vector includes soy protein concentrate and roasted soybeans to boost its protein content, positioning it as a meal replacement.

  • Multi-Source Sweeteners: It uses a blend of sweeteners, including sugar, corn syrup, blackstrap molasses, and honey, for its unique taste.

  • Fortified with Nutrients: The cereal is fortified with a wide array of vitamins and minerals, such as Vitamin C, Vitamin E, B-vitamins, iron, and zinc.

  • Contains Common Allergens: Consumers with allergies should note the presence of wheat, barley, soy, and oat ingredients.

  • Includes Added Fats and Additives: Vegetable oil, soy lecithin, and mixed tocopherols are used for texture and preservation.

  • A Complex Blend: Unlike a basic flake cereal, Vector features a more complex list of ingredients designed for function, flavor, and fortification.

In This Article

Primary Grains and Proteins

At its core, Kellogg's Vector is a multi-grain cereal, formulated to be a meal replacement option. The foundational ingredients are a mix of rice and whole grain wheat, which provide the bulk of the cereal's carbohydrates. In addition to these primary grains, roasted soybeans are included, and the cereal is fortified with soy protein concentrate, boosting its overall protein content. This focus on protein is a key selling point for the brand, targeting consumers with active lifestyles.

Sweeteners and Flavoring

To achieve its signature taste, Vector contains a blend of several sweeteners. This combination provides a balanced flavor without being excessively sugary.

  • Sugar and Glucose-Fructose: These provide the primary sweetness.
  • Corn Syrup and Malted Barley Syrup: These syrups contribute to the texture and a slightly malty flavor.
  • Blackstrap Molasses: Adds a richer, deeper flavor profile.
  • Honey: Enhances the flavor with a natural, floral note.
  • Natural Flavor: This broad term can encompass a variety of ingredients used to achieve the final taste.
  • Cinnamon: A spice often used to add warmth and complexity to breakfast cereals.

Fats and Additives

Beyond the main grains and proteins, several other ingredients contribute to Vector's texture, shelf-stability, and overall nutritional content. These include various fats and minor additives.

  • Vegetable Oil and Vegetable Oil Shortening: These fats help to create the cereal's crunchy texture and prevent it from going stale too quickly.
  • Soy Lecithin: An emulsifier derived from soy, which helps to blend the fat and water-based ingredients smoothly.
  • Mixed Tocopherols: These are a form of Vitamin E used as an antioxidant to preserve freshness.
  • Baking Soda: Used as a leavening agent to achieve the desired cereal puffiness and texture.
  • Salt and Citric Acid: A combination of salt for flavor enhancement and citric acid for a slight tanginess.

Vitamins and Minerals: Fortification for Athletes

One of the most notable features of Kellogg's Vector is its extensive fortification with vitamins and minerals, reinforcing its positioning as a functional meal replacement. The cereal provides a wide array of micronutrients, including:

  • Vitamins: Vitamin C (Ascorbic Acid), Vitamin E, Niacinamide, Vitamin A, Thiamine Hydrochloride, Riboflavin, Pyridoxine Hydrochloride (Vitamin B6), Folic Acid, Biotin, D-Calcium Pantothenate, Cholecalciferol (Vitamin D3).
  • Minerals: Iron, Zinc Oxide, Magnesium Oxide, Dicalcium Phosphate, Potassium Iodide, Manganese Sulfate Monohydrate, Copper Oxide.

A Comparison of Ingredients: Vector vs. Standard Corn Flakes

To better understand Vector's formulation, it is helpful to compare its ingredients with a simpler cereal, like Kellogg's Corn Flakes.

Ingredient Category Kellogg's Vector Kellogg's Corn Flakes
Main Grains Rice, Whole Grain Wheat, Whole Grain Oats Milled Corn
Protein Source Roasted Soybeans, Soy Protein Concentrate None (contains minimal natural protein from corn)
Sweeteners Sugar, Corn Syrup, Molasses, Honey Sugar, Malt Flavor (Barley Malt)
Fortification Fortified with 22 different vitamins and minerals Fortified with fewer vitamins and minerals
Fats Vegetable Oil, Soy Lecithin, Mixed Tocopherols None listed, though trace amounts from processing may exist
Allergens Wheat, Barley, Soy, Oats May contain traces of soy

Conclusion: More Than Just a Simple Cereal

Kellogg's Vector is not a simple, single-grain cereal but a complex blend of multiple ingredients, explicitly engineered as a high-protein, vitamin-rich meal replacement. Its ingredient list reflects its functional purpose, with a mix of grains, soy protein, and an extensive list of vitamins and minerals. The added sweeteners and oils contribute to its unique texture and flavor profile. By understanding what are the ingredients in the Kellogg's Vector, consumers can make informed choices based on their dietary needs and active lifestyles.

For more nutritional details, consider visiting a resource like Open Food Facts, which provides a full breakdown of the product's nutritional information.

Frequently Asked Questions

Yes, Kellogg's Vector contains soy. Its ingredients include both roasted soybeans and soy protein concentrate to increase its protein content.

No, Kellogg's Vector is not gluten-free. It contains whole grain wheat and malted barley, which are sources of gluten.

Vector contains a blend of several sweeteners, including sugar, corn syrup, blackstrap molasses, and honey.

The vitamins and minerals in Vector are added to fortify the cereal, enhancing its nutritional profile and contributing to its meal replacement status.

Vegetable oil and vegetable oil shortening are included in Vector to help achieve its crunchy texture and to improve its shelf life.

Ingredient lists can vary by country and may be updated periodically by the manufacturer. It is always best to check the most current information on the product's packaging.

Kellogg's Vector contains honey, which is an animal-derived product. Therefore, it is not suitable for a strict vegan diet.

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Medical Disclaimer

This content is for informational purposes only and should not replace professional medical advice.