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What is a G Plan and Its Mid-Century Modern Legacy?

2 min read

In 1953, E. Gomme Ltd. launched a groundbreaking collection of furniture that would revolutionize post-war British interiors and introduce the world to the style now known as the G Plan. Conceived as a 'plan for living', this innovative and stylish range quickly became a household name, synonymous with quality, modern design, and affordability.

Quick Summary

G Plan is a British furniture brand that emerged in the 1950s, pioneering mid-century modern design with its flexible, stylish, and high-quality pieces. The brand successfully blended British craftsmanship with Scandinavian influences, using durable materials like teak. It remains popular with collectors today due to its timeless appeal and sturdy construction.

Key Points

  • Origin: G Plan was launched in 1953 by Donald Gomme of E. Gomme Ltd., revolutionizing post-war British furniture with modern, individual pieces.

  • Design Style: The brand is a key figure in mid-century modern design, known for clean lines, functional elegance, and a blend of British craftsmanship and Scandinavian influence.

  • Key Collaboration: In the 1960s, G Plan worked with Danish designer Ib Kofod-Larsen to create the highly sought-after 'Danish Design' range.

  • Signature Materials: Iconic G Plan pieces are often crafted from high-quality woods like teak, rosewood, and oak, known for their durability and warm aesthetic.

  • Notable Pieces: Famous designs include the 'Blofeld' wingback chair, the Fresco sideboard, and the Astro coffee table, all of which are highly collectible.

  • Value and Collectibility: Vintage G Plan is highly valued by collectors due to its timeless design and robust construction, with well-preserved examples appreciating over time.

In This Article

The Origins and Rise of G Plan

To understand what a G Plan is, one must look back at the post-war climate in Britain. The G Plan brand was officially launched in 1953 by Donald Gomme, a designer at E. Gomme Ltd.. G Plan pieces were designed to be bought individually, allowing customers to customize their collection, a revolutionary concept at the time. This 'mix-and-match' strategy, along with national advertising, solidified G Plan's place in British homes.

The Influence of Danish Modern Design

G Plan collaborated with renowned Danish designer Ib Kofod-Larsen in the early 1960s to compete with Scandinavian imports. This partnership led to the 'Danish Design' range, which incorporated the sleek elegance of Scandinavian style. Larsen's designs, often in teak and rosewood, are highly sought after by collectors.

Key G Plan Furniture Features

Vintage G Plan furniture is known for several signature characteristics:

  • High-quality materials: Often made with durable teak, oak, mahogany, and rosewood.
  • Clean lines: Reflecting mid-century modern aesthetics.
  • Distinctive handles: Such as iconic 'lip handles'.
  • Tapered legs: Giving pieces a light appearance.
  • Innovative upholstery: Known for comfort and durability.

Popular Vintage G Plan Ranges and Pieces

  • Brandon Range (1953): Early oak collection by Victor Bramwell Wilkins.
  • Fresco Range (1966): Known for curved lines and teak wood.
  • Quadrille Range (1965): Minimalist designs with angular legs.
  • The 6250 'Blofeld' Chair: Famous swivel wingback chair from a James Bond film.
  • Astro Coffee Table: Features a glass top and curved legs.

Comparison of Vintage G Plan and Modern Furniture

Feature Vintage G Plan Furniture Modern Mass-Produced Furniture
Craftsmanship Handcrafted quality for durability. Varies, often automated and less durable.
Materials High-quality solid wood and veneers like teak. Lower-grade engineered wood and thin veneers.
Design Timeless mid-century aesthetic. Reflects current, potentially fleeting trends.
Value Can appreciate, considered an investment. Generally depreciates, not typically an investment.
Longevity Built to last decades. Often has a limited lifespan.

Conclusion: The Lasting Appeal of G Plan

G Plan's legacy is one of innovation and timeless design, bridging post-war utilitarianism and mid-century modern style. The brand's Scandinavian influence, particularly through Ib Kofod-Larsen, solidified its reputation for form and function. Both vintage and modern G Plan furniture are celebrated for robust construction and classic appeal, proving good design endures. A G Plan piece remains a coveted item for design enthusiasts.

Further Reading

Digitized E. Gomme and G Plan catalogs are available online from Buckinghamshire New University for identifying specific pieces.

How to Find and Care for Vintage G Plan Furniture

Look for gold or red labels to identify authentic pieces. Care for teak by dusting and wiping with a damp cloth; polish veneer periodically. Minor scratches on solid wood may be buffed gently. For extensive damage, consult a professional restorer.

Frequently Asked Questions

A G Plan refers to the iconic brand of British mid-century modern furniture produced by E. Gomme Ltd., starting in 1953. It is known for its high-quality construction, elegant design, and innovative approach to selling furniture as individual, mix-and-match pieces.

Authentic vintage G Plan furniture can often be identified by its labels or markings. Early pieces from the 1950s and 60s feature a gold stamp, while those from the late 1960s onwards often have a red label. Key design features like signature handles, tapered legs, and high-quality teak wood are also strong indicators.

G Plan furniture was primarily crafted from high-quality woods. Teak is the most common material, prized for its durability and rich grain, but other fine woods like oak, mahogany, and rosewood were also used, both as solid wood and veneer.

While the G Plan brand was launched by Donald Gomme, a key collaboration in the 1960s was with Danish designer Ib Kofod-Larsen, whose work introduced a significant Scandinavian influence. Other designers, such as Victor Bramwell Wilkins, also contributed to iconic G Plan ranges.

Its enduring popularity stems from a combination of classic mid-century aesthetics, exceptional build quality, and historical significance. Pieces are durable, functional, and feature a timeless design that integrates well with various interior styles.

Yes, new furniture is still produced under the G Plan brand name by separate companies, with the upholstered furniture being made in the UK. The 'G Plan Vintage' collection was also launched in 2012, featuring contemporary pieces inspired by the brand's heritage designs.

To assess the value of a G Plan piece, you should first identify the range and designer, if possible, and then evaluate its overall condition. Prices vary widely based on these factors, with rarer designs and pieces in excellent condition commanding higher prices, often found on vintage dealer websites.

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Medical Disclaimer

This content is for informational purposes only and should not replace professional medical advice.