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What's the Difference Between Bounty and Mounds?

4 min read

Over 100 years of history separate the introduction of the Mounds bar and its British counterpart, the Bounty. For coconut and chocolate lovers, the rivalry between these two candy bars is a point of contention, but what's the difference between Bounty and Mounds when you get past the origin story?

Quick Summary

A detailed comparison of Bounty and Mounds, revealing the main distinctions in chocolate coating, coconut filling, and market availability.

Key Points

  • Chocolate Type: Mounds is coated in dark chocolate, while the standard Bounty is milk chocolate.

  • Coconut Texture: Bounty contains a finer, moister coconut filling, whereas Mounds features a coarser, chewier one.

  • Geographic Availability: Mounds is an American product, and Bounty is sold primarily in Europe, Canada, and other international markets.

  • Manufacturer: Hershey's makes Mounds, and Mars, Inc. produces Bounty.

  • Origin: Mounds was introduced in 1920, with Bounty following in 1951 as a competitor.

In This Article

The world of chocolate and coconut candy bars is dominated by two primary players: the American Mounds bar and the European and Canadian Bounty bar. While both offer a satisfying coconut-filled experience, there are several key differences that set them apart. This guide will take a deep dive into the nuances of each, from their ingredients and texture to their history and availability.

The Chocolate: Dark and Bold vs. Creamy and Sweet

The most significant and easily identifiable difference between the two bars lies in their chocolate coating. Mounds is exclusively coated in dark chocolate, offering a rich, slightly bitter flavor that balances the sweetness of the coconut filling. The dark chocolate on a Mounds bar is noted for its relatively flat, smooth appearance.

On the other hand, the Bounty bar's standard offering is a creamy milk chocolate coating, giving it a sweeter, milder flavor profile. While Bounty also offers a dark chocolate version in some markets, the classic milk chocolate variety remains its signature. The chocolate on a Bounty is often described as having a signature rippled pattern. This difference in chocolate type is often the primary factor driving consumer preference.

The Coconut Filling: Finely Shredded vs. Chunky and Chewy

Beyond the chocolate, the coconut filling itself varies between the two candy bars. The coconut in a Bounty bar is known for being more finely shredded, leading to a smoother, creamier, and often moister texture. Some tasters also report the Bounty's coconut to be whiter in color.

In contrast, Mounds uses a more coarsely shredded, chunkier coconut filling. This gives the American bar a more substantial, chewier texture that some prefer. The difference in texture can be a make-or-break factor for coconut candy enthusiasts who have a strong preference for either a smooth or robust chew.

Origins and Market Availability

The history of these bars is a story of global competition and market differences. Mounds is the original coconut chocolate bar, first introduced in the U.S. in 1920 by the Peter Paul company before being acquired by Hershey. It has remained a staple in the American candy market ever since.

Mars, Inc. introduced the Bounty bar in the United Kingdom and Canada in 1951, decades after Mounds' debut, with an international market focus. While Bounty is widely available in Europe, Canada, and other international markets, it is not regularly stocked in the U.S., making it a sought-after treat for American tourists abroad. This geographical divide has created distinct brand loyalty in different parts of the world.

A Tale of Two Candy Bars: Bounty and Mounds Compared

Feature Bounty Mounds
Primary Chocolate Milk Chocolate (Original) Dark Chocolate
Coconut Texture Finer, smoother, and moister Chunkier, chewier
Market Primarily Europe, UK, and Canada Primarily United States
Manufacturer Mars, Inc. Hershey (acquired from Peter Paul)
Availability in the US Not widely available in stores Widely available
Bar Composition Typically sold as two smaller bars per package Typically sold as two smaller bars per package

Who Wins the Coconut Candy Crown?

Choosing a winner between Bounty and Mounds is a matter of personal preference, as both have dedicated fanbases. If you prefer a milder, sweeter candy bar with a creamy texture, the milk-chocolate-covered Bounty is likely your winner. If you favor a richer, bolder dark chocolate flavor and a more substantial, chewier coconut filling, the Mounds bar is the clear choice. The difference in origin and manufacturer also plays a part in brand loyalty and availability. The good news is that for adventurous candy lovers, experiencing both offers a delightful and educational taste test.

Conclusion

Despite their apparent similarities, the differences between Bounty and Mounds are significant and deliberate. From the crucial decision of milk vs. dark chocolate to the subtle variations in coconut texture and global market presence, these two candy bars offer distinct experiences. The American Mounds and the internationally-renowned Bounty prove that even within a simple recipe, there's plenty of room for variation and passionate debate among dessert lovers worldwide.

Fun Facts

  • The Bounty bar was introduced by Mars as an imitation of the Mounds bar, which preceded it by 30 years.
  • In 2022, Bounty bars were removed from some 'Celebrations' variety tubs in the UK after a trial revealed many consumers wanted them banished.
  • Both Mounds and Bounty are often sold as a package containing two individual bars.
  • For those who prefer a milky coconut bar with an almond, the Almond Joy is the American alternative, also made by Hershey.
  • Mounds' first recipe was created by Vincent Nitido in 1920.
  • Bounty's name is rumored to be inspired by the islands of New Zealand, known for their coconuts.

Frequently Asked Questions

No, while both are chocolate-covered coconut bars, they are not the same. The main difference is the type of chocolate used, with Mounds having dark chocolate and Bounty having milk chocolate.

The primary taste difference comes from the chocolate coating. Mounds has a richer, more robust dark chocolate flavor, while Bounty offers a sweeter, milder experience from its milk chocolate.

Mounds is known for having a chunkier, chewier coconut filling. Bounty's coconut is more finely shredded, resulting in a smoother, moister texture.

Bounty bars are not widely available in U.S. grocery stores, as they are an international product. However, you can often find them online through specialized distributors.

Bounty was introduced in 1951 by Mars, Inc. as a competitive product to the Mounds bar, which had been on the market since 1920. While inspired by Mounds, it has established its own distinct identity.

The standard Mounds bar is always dark chocolate. Bounty is originally milk chocolate but has offered a dark chocolate version in certain markets.

In 2022, Mars reported that many Brits wanted Bounty bars removed from 'Celebrations' variety tubs. Some consumers view them as a less desirable chocolate, leading to their banishment in a temporary trial.

References

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Medical Disclaimer

This content is for informational purposes only and should not replace professional medical advice.