Reese's and Oreo Join Forces: The Reese's Oreo Cup
After years of fan requests, the legendary collaboration between Reese's and Oreo is a reality. The new product is officially called the Reese's Oreo Cup, and it merges the classic flavors of both beloved brands into a single, permanent confection. The new treat features a unique composition that includes not only Reese's iconic peanut butter and milk chocolate but also layers of white creme and real Oreo cookie crumbs.
What to Expect from the Reese's Oreo Cup
The Reese's Oreo Cup promises a multi-textural and flavorful experience. This permanent addition is available in various sizes, including king size, standard size, and miniatures.
Key features of the Reese's Oreo Cup:
- Permanent Addition: The Reese's Oreo Cup is a long-term part of the lineup.
- Dual Chocolate: Made with milk chocolate and white creme.
- Oreo Crumbs: Features authentic Oreo cookie crumbs.
- Signature Peanut Butter: Contains the classic Reese's peanut butter.
Comparing Recent Reese's Innovations
Reese's has a history of successful innovations. Here's how the new Oreo cup compares to some other recent creations:
| Feature | Reese's Oreo Cup | Reese's Chocolate Lava Big Cup | Reese's PB&J Big Cups | Reese's Jumbo Cup |
|---|---|---|---|---|
| Availability | Permanent addition starting Sep 2025 | Permanent addition as of Aug 2024 | Limited-time offer from April 2025 | Limited-time offer in summer 2024 |
| Key Flavor | Peanut butter, milk chocolate, white creme, Oreo | Peanut butter, milk chocolate, gooey chocolate lava | Peanut butter, milk chocolate, grape or strawberry jelly | Extra peanut butter, milk chocolate |
| Primary Texture | Creamy, crunchy | Creamy, gooey | Creamy | Extra creamy peanut butter |
| Collaboration | Yes (with Oreo) | No | No | No |
| Sizes | King, Standard, Miniature | Standard and King | Big Cup size | Jumbo size |
The Impact of Brand Collaborations
Combining Reese's and Oreo is a significant strategic move. Collaborations like this can generate hype, increase brand relevance, attract new consumers, and drive retail growth. For more insights on the strategies behind major food and beverage collaborations, see {Link: fooddrinkinnovations.com https://fooddrinkinnovations.com/news-pr/the-reeses-and-oreo-brands-announce-iconic-collaboration-finally-giving-fans-what-they-have-been-asking-for/}.
Conclusion
The new Reese's Cup is the Reese's Oreo Cup. This permanent addition is a response to consumer demand for a Reese's and Oreo crossover. It combines milk chocolate, white creme, creamy peanut butter, and Oreo cookie crumbs.
Frequently Asked Questions
Q: What is the official name of the new Reese's Cup? A: The official name is the Reese's Oreo Cup.
Q: When will the Reese's Oreo Cup be available? A: It will begin rolling out at retailers nationwide starting in September 2025.
Q: Is the new Reese's Oreo Cup a permanent item? A: Yes, it is a permanent addition to the Reese's lineup.
Q: What are the key ingredients in the Reese's Oreo Cup? A: The cup combines Reese's signature peanut butter and milk chocolate with white creme and Oreo cookie crumbs.
Q: Can you buy the Reese's Oreo Cup online before it's in stores? A: Presale was scheduled to begin on The Hershey's Store website on August 18, 2025.
Q: What sizes will the Reese's Oreo Cup be available in? A: It will be available in King Size, Standard Size, and Miniature cups.
Q: Was this a fan-requested flavor? A: Yes, fans had been requesting this collaboration for years.
