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What is the difference between Carlson and Nordic Naturals?

5 min read

Nordic Naturals is the top-selling omega-3 brand in the United States, yet Carlson Labs has been a pioneer in the American fish oil market since 1982. When deciding between these two premium omega-3 supplement brands, consumers often focus on factors like fish source, processing, product range, and price point.

Quick Summary

This article compares and contrasts Carlson and Nordic Naturals' omega-3 supplements, examining their sourcing, processing methods, freshness, purity, and product variety. Key distinctions include molecular form, sourcing practices, and product offerings for different life stages.

Key Points

  • Origin and Focus: Carlson is a older, family-owned company with a broader supplement range, whereas Nordic Naturals specializes primarily in omega-3s and offers a more extensive variety of fish and vegan oils.

  • Molecular Form: Both brands use the highly bioavailable natural triglyceride form of omega-3s, which ensures better absorption compared to the less common ethyl ester form found in some other brands.

  • Purity & Testing: Both are third-party tested for purity. Carlson is IFOS and IGEN certified, while Nordic Naturals provides readily accessible Certificates of Analysis online for specific product batches.

  • Sustainability Efforts: Both brands are Friend of the Sea (FOS) certified. Carlson emphasizes its new plastic-neutral program, while Nordic Naturals highlights its controlled supply chain and eco-friendly practices.

  • Product Variety: Nordic Naturals offers a wider selection of products tailored for specific demographics (e.g., kids, prenatal, vegan) and formats (gummies), while Carlson is well-regarded for its liquid fish oil.

  • Taste: Both brands use natural flavors like lemon or orange to minimize any fishy aftertaste, with both receiving positive feedback from consumers on flavor.

  • Cost: Pricing can vary between comparable products, with some consumers reporting Nordic Naturals being slightly more expensive, but the ultimate value depends on potency and dosage.

In This Article

Both Carlson and Nordic Naturals are highly reputable brands in the omega-3 supplement market, known for their rigorous purity and quality standards. However, several factors differentiate them, from the specific forms of omega-3 they offer to their unique manufacturing and sustainability practices. Understanding these distinctions can help you make an informed choice that aligns with your health goals and personal values.

Purity and Freshness

Both companies emphasize exceptional purity and freshness, but their methods and specific certifications vary slightly. Both brands use molecular distillation to remove heavy metals like mercury, as well as PCBs and dioxins, from their fish oils.

Third-Party Testing

  • Carlson: Its products are IFOS (International Fish Oil Standards) certified, a leading third-party testing and certification program dedicated to fish oil supplements. The company also utilizes the IGEN (International Genetically Modified Organism Evaluation and Notification) program to ensure its products are non-GMO. Carlson bottles its liquid fish oils in Norway, adding antioxidants like vitamin E and performing a nitrogen flush to prevent oxidation and ensure freshness.
  • Nordic Naturals: This brand also uses third-party labs to test every batch for environmental toxins. Nordic Naturals publishes Certificates of Analysis for any product on its website, allowing consumers to verify purity and quality with their specific bottle's lot number. They also maintain low peroxide values, a key indicator of freshness.

Sourcing and Sustainability

Both brands are committed to sustainable sourcing, but their raw material approaches differ.

Fish Sources

  • Carlson: Sourced from wild-caught, deep, cold-water fish using traditional and sustainable methods. Carlson specifically mentions its use of low-impact fisheries and states that every part of the fish is used to prevent waste.
  • Nordic Naturals: Exclusively uses wild-caught, cold-water fish that are not at risk of being overfished. The brand relies on species with short lifespans, such as sardines and anchovies, which naturally accumulate fewer toxins. They also offer cod liver oil sourced from Arctic cod.

Sustainability Certifications

  • Carlson: Is a Friend of the Sea (FOS) certified brand. The company has also initiated a "plastic neutral" program to offset the plastic in its omega-3 and children's products by supporting certified plastic removal projects.
  • Nordic Naturals: Also holds Friend of the Sea (FOS) certification for its fish oil products. The company is known for its broader corporate social responsibility initiatives and uses eco-friendly packaging.

Potency and Form

Potency can vary depending on the specific product, but there is a notable distinction in the molecular form of omega-3 offered.

Molecular Form

  • Carlson: Uses the natural triglyceride form, which is known for superior absorption. While some concentrated fish oils on the market use ethyl ester, Carlson focuses on the more bioavailable triglyceride form for all its products.
  • Nordic Naturals: Historically known for its products in the natural triglyceride form. The company states that its concentrated fish oil products are manufactured in the true triglyceride form to ensure optimal absorption. Nordic Naturals notes the triglyceride form offers up to 70% better absorption compared to the ethyl ester form.

Product Range and Specialization

  • Carlson: A long-standing company offering a broad range of vitamins and supplements, including omega-3 fish oil, cod liver oil, vitamin D, and probiotics. Notable products include "The Very Finest Fish Oil" in liquid form. Carlson's variety also extends to different life stages, like baby and children's products.
  • Nordic Naturals: Best known for its extensive lineup of omega-3 products, including the popular Ultimate Omega line. The brand offers various formats like soft gels, liquid, and gummies. They also cater to specific needs, such as children, pregnant women, and vegans (with algae-based omega-3s).

Comparison Table

Feature Carlson Nordic Naturals
Company History Founded in 1965. Founded in 1995.
Core Focus Broad range of vitamins and supplements. Specializes in omega-3 fish oil and related supplements.
Product Forms Liquids and softgels. Liquids, softgels, gummies, and algae-based vegan options.
Molecular Form Primarily natural triglyceride form. All formulas produced in true triglyceride form for optimal absorption.
Sourcing Wild-caught deep, cold-water fish. Wild-caught anchovies, sardines, and Arctic cod.
Sustainability Friend of the Sea certified; plastic neutral initiatives. Friend of the Sea certified; broader eco-conscious initiatives.
Third-Party Testing IFOS and IGEN certified. Third-party tested; Certificates of Analysis available online.
Purity Molecular distillation; nitrogen flush bottling. Molecular and flash distillation; nitrogen protection.
Potency Variety of potencies available, including high-potency options like "The Very Finest Fish Oil". Offers a wide range of concentrations, including high-dose products like "Ultimate Omega 2X".

Which is Right for You?

The choice between Carlson and Nordic Naturals often comes down to personal preference for specific products, formulations, or brand history. Both brands are leaders in quality, purity, and sustainability, so you are unlikely to make a poor choice with either.

If you prefer the variety of liquid fish oil and appreciate a long-standing, family-owned American company, Carlson might be a better fit. Their product range and plastic-neutral initiatives are also compelling factors.

For those seeking the widest array of omega-3 product types, including vegan options, or who want to easily access third-party test results for each bottle, Nordic Naturals is an excellent option. Their specialty in omega-3s and high-potency offerings also appeal to many users.

Regardless of your final decision, prioritizing a high-quality, third-party tested omega-3 supplement from a reputable brand like Carlson or Nordic Naturals is a wise investment in your health. A good place to start your research is with a source like Healthline, which provides expert-backed recommendations on supplement brands.

Conclusion

Carlson and Nordic Naturals are both trusted names in the omega-3 supplement industry, offering high-quality, pure, and sustainably sourced products. The primary differences lie in the breadth of their product lines, their specific manufacturing nuances, and areas of specialization. Carlson, with its longer history and broader supplement range, is a strong contender, particularly for those who prefer liquid options. Nordic Naturals, specializing in omega-3s, provides extensive product variety and enhanced transparency through accessible test results. Ultimately, the best choice depends on your individual needs and preferences regarding product form, dosage, and brand-specific commitments to sustainability and transparency.

Disclaimer: This article is for informational purposes only and does not constitute medical advice. Consult with a healthcare professional before starting any new dietary supplement.

Frequently Asked Questions

Both Carlson and Nordic Naturals use the natural triglyceride form of omega-3s, which offers excellent bioavailability and absorption. Studies show the triglyceride form is absorbed up to 70% better than the ethyl ester form used by some competitors, so there is no significant absorption difference between these two premium brands.

Yes, both companies utilize molecular distillation to remove heavy metals like mercury, as well as other environmental toxins such as PCBs and dioxins. Both also rely on rigorous third-party testing to verify the purity of their products.

For Nordic Naturals, you can visit their website and enter the lot number from your bottle's label to access a Certificate of Analysis, which details the batch's test results for purity and freshness. Carlson relies on third-party certifications from IFOS and IGEN to guarantee the quality of its products.

Yes, Nordic Naturals offers vegan options made from algae oil, providing an alternative for those who do not consume fish. Carlson focuses on fish-based oils but has offered other marine oils in the past.

Both are certified sustainable by Friend of the Sea (FOS). Carlson has launched a plastic-neutral program, offsetting plastic in its omega-3 products. Nordic Naturals manages its supply chain from catch to processing, using eco-friendly practices throughout.

Both brands offer products specifically for children, including liquid and chewable options. Nordic Naturals offers a broader range of children's formats, like gummies and smaller softgels, while Carlson is known for its quality liquid fish oil that can be added to food.

Both brands offer a wide spectrum of potencies. For example, Nordic Naturals has high-potency options like Ultimate Omega 2X. The best way to compare is to check the specific EPA and DHA content per serving on the product labels to find the concentration that best meets your needs.

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Medical Disclaimer

This content is for informational purposes only and should not replace professional medical advice.