White Claw has cemented its place as a leading hard seltzer brand, prized for its low-calorie, crisp, and refreshing profile. However, its nutritional information, specifically its sugar content, can vary significantly depending on the product line. For those monitoring their intake, understanding the specific facts for each type of White Claw is essential. The brand offers several options, each with a unique nutritional makeup, providing a range of choices for consumers. By breaking down the numbers for standard, higher-ABV, and zero-sugar varieties, you can make an informed decision based on your dietary preferences. This guide provides a comprehensive overview of the sugar content in White Claw's most popular products.
White Claw Hard Seltzer (Standard)
For most consumers, the term "White Claw" refers to the original hard seltzer, which comes in a variety of fruit flavors. The nutritional profile for this flagship product has been a key factor in its popularity. A standard 12-ounce (355 mL) can is consistent across most flavors.
Nutritional Information per 12oz can:
- Calories: 100
- Carbohydrates: 2 grams
- Sugar: 2 grams
- Alcohol by Volume (ABV): 5%
Ingredients and Sugar Source
White Claw is made from a blend of seltzer water, a gluten-free alcohol base, and natural fruit flavors. The alcohol itself comes from fermented sugars, typically from gluten-free grains or cane sugar, using a proprietary BrewPure® process. The remaining sugar is often added for flavor enhancement.
White Claw REFRSHR and Iced Tea
For consumers seeking different flavor profiles, White Claw expanded its lineup with REFRSHR Lemonade and Hard Seltzer Iced Tea. These products are known for their bolder flavors, and they also come with a slightly different sugar count.
REFRSHR Lemonade
- Sugar: 1 gram per 12oz can
- Calories: 100 per 12oz can
- ABV: 5%
Hard Seltzer Iced Tea
- Sugar: 1 gram per 12oz can
- Calories: 100 per 12oz can
- ABV: 5%
White Claw 70 and Zero Proof
For the most health-conscious drinkers, White Claw offers options with even lower calories and, in one case, zero sugar. The 70 series and the Zero Proof non-alcoholic line cater to those prioritizing minimal intake.
White Claw 70
The White Claw 70 line was specifically created for those looking for an ultra-light option.
- Sugar: 0 grams per 12oz can
- Carbohydrates: 0 grams per 12oz can
- Calories: 70 per 12oz can
- ABV: 3.7%
White Claw Zero Proof (Non-Alcoholic)
This non-alcoholic product is designed to provide flavor and refreshment without the alcohol, and it comes with its own sugar profile.
- Sugar: 2 grams per 12oz can
- Calories: 15 per 12oz can
White Claw Surge
For those who prefer a stronger alcoholic beverage, White Claw offers the Surge line, which has a higher ABV. Despite the increased alcohol content, the sugar remains low.
- Sugar: 2 grams per 12oz can
- Carbohydrates: 2 grams per 12oz can
- Calories: 160 per 12oz can
- ABV: 8%
White Claw vs. The Competition
Comparing White Claw to other hard seltzers can be helpful when making a choice. For example, a standard 12-ounce can of Truly Hard Seltzer has 1 gram of sugar, giving it a slight edge in this category over White Claw's standard 2 grams. However, White Claw's REFRSHR and Iced Tea lines match Truly's 1g sugar count.
Nutritional Comparison Table
| Product Line | Calories (12oz can) | Sugar (grams) | Carbs (grams) | ABV | Notes |
|---|---|---|---|---|---|
| White Claw Standard | 100 | 2 | 2 | 5% | Flavors like Black Cherry, Mango |
| White Claw REFRSHR | 100 | 1 | 1 | 5% | Lemonade and Iced Tea varieties |
| White Claw 70 | 70 | 0 | 0 | 3.7% | Zero sugar, zero carbs |
| White Claw Surge | 160 | 2 | 2 | 8% | Higher ABV option |
| Truly Hard Seltzer | 100 | 1 | 2 | 5% | A common competitor |
The Brewing Process and Sugar
The brewing process for hard seltzers like White Claw is different from that of beer or spirits. The alcohol base is created by fermenting sugar rather than grains, a process known as "sugar brew". This fermented sugar base is then filtered and stripped down to be flavorless, before natural fruit flavors and a small amount of cane sugar are added back in for taste. This process helps keep the final product low in calories and sugars compared to many other alcoholic beverages.
Conclusion
While many people associate hard seltzers with low sugar, the truth is more nuanced. A standard 12oz can of White Claw contains 2 grams of sugar and 100 calories, but other product lines like the REFRSHR series have only 1 gram, and the White Claw 70 line is completely sugar-free. The non-alcoholic Zero Proof option also contains 2 grams of sugar. For those watching their sugar intake, the variety of White Claw products means there is likely an option to fit your needs, provided you check the specific nutritional information for each product. For further details on products and ingredients, consult the official White Claw website.