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Is Bloom a Protein Drink? Clarifying the Viral Greens Powder vs. Protein Products

3 min read

Bloom Nutrition has captured social media with its colorful packaging, but many consumers are confused about the products, often mistaking one for another. So, is Bloom a protein drink? The answer depends on which product you are referring to, as the company offers several different supplements for varying wellness goals.

Quick Summary

Bloom Nutrition sells separate products; its popular Greens & Superfoods powder contains only a negligible amount of protein. The brand offers dedicated whey and plant-based protein powders specifically for muscle support, clarifying the distinction between its wellness-focused greens and fitness-oriented protein supplements.

Key Points

  • Two Product Lines: Bloom Nutrition sells two distinct products: a Greens & Superfoods powder and a separate line of Protein powders.

  • Greens Powder is Not a Protein Drink: The Greens & Superfoods powder contains only about 1 gram of protein per serving and is primarily for gut health, bloating, and nutrient intake, not for high protein needs.

  • Protein Powder for Muscle Support: Bloom's dedicated protein powders (whey and plant-based) are the products designed to deliver significant protein content (22-25g per serving) for muscle recovery and growth.

  • Different Goals: The greens are for general wellness and digestion, while the protein powder is for fitness, performance, and muscle building.

  • Supplements Complement, Not Replace: Both products should be used as supplements to, not replacements for, a healthy and balanced diet rich in whole foods.

In This Article

Demystifying Bloom's Product Line

Bloom Nutrition offers a range of supplements for different health goals. While their Greens & Superfoods powder is widely recognized, it is not a protein drink. This popular powder focuses on gut health, bloating reduction, and energy boost, containing over 30 ingredients like fiber, prebiotics, probiotics, and fruit and vegetable extracts, but only about 1 gram of protein per scoop. For those seeking protein, Bloom provides distinct Whey Isolate Protein and Plant-Based Protein powders.

What Is Bloom Greens & Superfoods Powder?

The Greens & Superfoods powder is Bloom's most well-known product, intended to supplement a healthy diet, not serve as a protein source. Its key benefits are linked to digestive health and alleviating bloating. The Greens & Superfoods powder contains ingredients like a fiber blend, green superfood blend, pre- and probiotic blend, and an adaptogenic blend.

What Is Bloom's Protein Powder?

In contrast, Bloom Nutrition's Protein Powder is specifically designed to provide a high amount of protein per serving. This product supports post-workout recovery, muscle growth, and meeting daily protein needs. Bloom offers a Whey Isolate Protein and a Plant-Based Protein powder. The whey isolate version provides 22 to 25 grams of protein per scoop and includes digestive enzymes. The plant-based option uses a mix of pea, rice, pumpkin, and hemp seed proteins.

Comparison: Bloom Greens vs. Bloom Protein

Here’s a comparison to highlight the key differences:

Feature Bloom Greens & Superfoods Bloom Protein Powder
Primary Goal Gut health, bloating relief, energy, vitamin intake Muscle growth, recovery, meeting daily protein goals
Protein Content ~1 gram per serving 22-25 grams per serving (Whey Isolate)
Key Ingredients Probiotics, prebiotics, fruits, vegetables, adaptogens Whey isolate or plant-based protein blend
Macronutrient Profile High in carbohydrates (fiber), low in protein and fat High in protein, low in carbohydrates and fat
Typical Use Daily health maintenance, mixed with water or juice Post-workout shake, added to smoothies for a protein boost
Dietary Suitability Plant-based, dairy-free, gluten-free Whey (dairy-based) or Plant-based options

Making the Right Choice for Your Goals

Selecting the right Bloom product depends on individual health goals. If improved digestion, reduced bloating, or increased fruit and vegetable intake are priorities, the Greens & Superfoods powder is suitable. For those focused on fitness, muscle recovery, or increasing protein consumption, the Protein Powder is the correct choice.

Combining both is also an option, with greens often taken for general wellness and protein powder used post-exercise for muscle repair. However, it's vital to recognize their distinct purposes and avoid using them interchangeably.

The Importance of Whole Foods

Supplements like Bloom's greens can support nutrition but should not replace a balanced diet rich in whole foods. Whole fruits and vegetables offer a broader range of nutrients and fiber than powders. Greens powders should complement a healthy diet. Similarly, while Bloom's protein powder is convenient, obtaining protein from whole foods like lean meats, dairy, and legumes is also important.

Conclusion: Distinguishing the Products for Proper Use

To summarize, Bloom Nutrition offers both a greens powder and a protein powder, each serving a different purpose. The popular greens powder is for general wellness, gut health, and bloating, providing minimal protein. The protein powder, available in whey and plant-based options, is specifically formulated to deliver high protein for fitness and muscle support. Consumers should understand this difference to choose the appropriate product for their goals. For additional information on dietary supplements, consult resources like the National Institutes of Health website.

Frequently Asked Questions

No, Bloom's Greens & Superfoods powder contains only a negligible amount of protein, typically around 1 gram per scoop. It is a supplement focused on gut health, digestive enzymes, and superfoods, not a protein source.

The main difference is their purpose and macronutrient profile. Bloom Greens is a low-calorie supplement for gut health and overall wellness, while Bloom Protein is a high-protein supplement specifically formulated to support muscle recovery and growth.

Yes, you can use both products together. Many people mix a scoop of the greens powder into their water or smoothie for general health and then use the protein powder separately for post-workout recovery or as a meal supplement.

Yes, whey isolate, the form of protein used in Bloom's whey protein powder, is processed to remove most of the fat and lactose. This makes it more easily tolerated by individuals with a slight lactose sensitivity than whey concentrate.

No, Bloom greens is not intended to be a meal replacement. With only around 15-20 calories per scoop, it is a low-calorie supplement designed to support your nutritional intake, not to replace the caloric and nutrient content of a full meal.

Bloom greens powder contains digestive enzymes, probiotics, and prebiotics that the company claims can help relieve bloating and support digestive health. While some users report positive effects, results can vary, and it should not be considered a cure-all.

Bloom Nutrition offers a Whey Isolate Protein powder for those who use dairy and a Plant-Based Protein powder, which is a blend of pea, rice, pumpkin, and hemp seed proteins, for vegans and vegetarians.

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Medical Disclaimer

This content is for informational purposes only and should not replace professional medical advice.