What is Surreal Cereal?
Founded by friends Kit Gammell and Jac, Surreal cereal was created to provide a healthier, adult-friendly alternative to the sugar-laden cereals of childhood. By utilizing a blend of pea and soy protein, Surreal developed a grain-free, gluten-free cereal that delivers the nostalgic flavors of classics like Cocoa Pops and Frosted Flakes without the typical sugar rush. The brand uses alternative sweeteners such as erythritol, steviol glycosides, and sucralose to achieve its sweetness, ensuring it remains zero-sugar. This high-protein, low-carb profile has positioned Surreal as a popular option for health-conscious consumers, including athletes, diabetics, and those on ketogenic or low-carb diets.
The Nutritional Breakdown: A Closer Look
Surreal's nutritional profile is its main selling point, distinguishing it significantly from conventional cereal brands. A typical 30-37g serving contains around 12-14g of plant-based protein and zero sugar, a stark contrast to many leading cereals.
Key Nutritional Components
- Plant-Based Protein: A blend of pea and soy protein provides a complete amino acid profile, supporting muscle growth and repair. This high protein content is a major factor in promoting satiety, keeping you feeling fuller for longer compared to high-carb alternatives.
- Minimal Carbs: The cereal's grain-free nature results in a low net carb count, typically 6-8g per serving. This avoids the blood sugar spikes and subsequent energy crashes common with high-carb breakfasts.
- Zero Sugar and Sweeteners: Surreal uses a combination of sweeteners, including erythritol, stevia, and sucralose (in some flavors), to provide sweetness without calories or sugar. While generally recognized as safe, some individuals may have sensitivities.
- High Fiber: Containing inulin from chicory root, Surreal is high in fiber, which aids digestion and supports gut health.
- Healthy Fats: The use of rapeseed oil provides a source of healthy monounsaturated and polyunsaturated fats.
Taste Test: Does it Live Up to the Hype?
Customer feedback on Surreal's taste is polarized. Many reviews praise the bold, nostalgic flavors and satisfying crunch. Popular flavors include:
- Cocoa: Offers a rich, chocolatey taste reminiscent of hot chocolate powder.
- Cinnamon: Delivers a powerful, authentic cinnamon spice that many find pleasant and nostalgic.
- Frosted: A general sweet flavor that aims to replicate classic sugary cereals.
- Peanut Butter: A distinct mix of sweet and nutty flavors.
However, a significant number of consumers report an overpowering, artificial aftertaste from the sweeteners. Some find the sweetness level excessive, even for a zero-sugar product. This can make the cereal unpalatable for those sensitive to artificial sweeteners.
Key Considerations for Potential Buyers
Price and Portions
Compared to traditional supermarket cereals, Surreal is notably more expensive. While the company justifies the price by comparing its nutritional profile to premium protein bars, some customers feel the portion sizes are small, making the cost per meal high. For instance, a 240g box might only provide 6-8 servings, depending on appetite.
Potential Health and Digestive Side Effects
Some users report digestive issues, such as gas and bloating, potentially due to the combination of high fiber (inulin) and specific sweeteners like erythritol. Erythritol, in particular, has been linked to potential cardiovascular risks in some studies, although further research is needed. For individuals with a sensitive stomach or conditions like IBS, it's wise to start with a small portion.
Surreal vs. Traditional Cereal: A Comparison
| Feature | Surreal Cereal | Traditional Sugary Cereal | Traditional "Healthy" Cereal (e.g., Bran Flakes) |
|---|---|---|---|
| Protein | High (12-14g) | Low (3-5g) | Moderate (5-8g) |
| Sugar | Zero | High (10-15g+) | Low to Moderate (2-8g) |
| Net Carbs | Low (6-8g) | High | Moderate |
| Dietary Fiber | High | Low | High |
| Satiety | High, prevents energy crashes | Low, causes sugar crash | High, keeps you full |
| Ingredients | Minimal, plant-based, gluten-free | Often processed, contains grains | Grains-based |
| Taste | Bold, sweet flavor; some artificial aftertaste | Classic, sugary taste | Milder taste, often less exciting |
| Price | High | Low to Moderate | Moderate |
| Suitability | Keto, low-carb, vegan, diabetic | General consumption, not ideal for health-focused diets | Health-focused, but may lack flavor |
Conclusion: Is Surreal a Good Cereal?
Ultimately, whether Surreal is a "good" cereal depends on individual priorities. For those prioritizing a high-protein, zero-sugar, and low-carb breakfast that mimics the flavor and crunch of classic cereals, Surreal is an excellent and effective option. It successfully addresses the nutritional shortcomings of sugary childhood favorites, making it suitable for athletes, diabetics, and anyone looking to avoid a mid-morning energy slump. The use of plant-based proteins and gluten-free ingredients also makes it an accessible choice for vegans and those with gluten sensitivities.
However, potential buyers must weigh the pros against the cons. The high price point and small portion sizes are a consistent complaint among users, especially when compared to traditional cereals. Furthermore, some individuals are sensitive to the artificial sweeteners and experience an unpleasant aftertaste or digestive discomfort. While the long-term health implications of certain sweeteners like erythritol are still under research, the overall consensus is that Surreal is a far healthier alternative to sugary cereals.
If you are on a specific diet or need a convenient way to boost protein and reduce sugar intake, Surreal is a viable and tasty solution worth considering. For those sensitive to sweeteners or mindful of cost, it may not be the ideal fit. The best approach is to try a small pack to see if the flavor and texture meet your expectations before committing to a larger purchase. Visit Surreal UK to explore their flavors.
Final Verdict
Surreal is a high-protein, zero-sugar cereal that delivers a nostalgic taste and satisfying crunch, making it a good choice for health-conscious consumers who can overlook the premium price and potential artificial sweetener aftertaste.