Tag: Celebrity smoothie

The collaboration between Hailey Bieber and Erewhon Market produced a viral 'Strawberry Glaze Skin Smoothie,' which costs up to $20 and is designed to boost skin health from the inside out. The smoothie became a pop culture phenomenon, largely due to its association with Bieber's 'glazed donut skin' and the promotion of her skincare line, Rhode. But beyond the celebrity endorsement, a blend of unique, skin-focused ingredients and presentation sets it apart from a standard fruit smoothie.

Erewhon sells approximately 40,000 Hailey Bieber Strawberry Glaze Skin Smoothies a month, cementing its status as a viral food trend. The enormous public consumption of her signature drink, however, differs vastly from any publicly documented detail of her personal intake. This article explores the phenomenon behind the smoothie and what’s really known about Bieber's personal drinking habits.

Originally created by Erewhon, the viral blue Erewhon smoothie has become a social media sensation, known for its vibrant color and nutrient-packed ingredients. This article breaks down exactly what's inside this popular wellness drink, revealing the superfoods behind its fame and explaining why it carries its iconic hue.