Tag: Cereal marketing

In the 1920s, a public relations campaign successfully convinced Americans that a 'hearty' breakfast of bacon and eggs was healthier than a light one. Was breakfast a marketing ploy, or is there more to the story of how our morning routines were shaped? This article explores the origins of modern breakfast culture and reveals the powerful marketing forces that influenced what we eat every day.

According to one source, the idea that 'breakfast is the most important meal of the day' was not a scientific discovery but one of the most successful marketing campaigns of all time. This notion was initially created to encourage people to purchase more cereal products.

In the late 19th and early 20th centuries, two distinct but powerful marketing campaigns cemented the idea that 'breakfast is the most important meal of the day' into the public consciousness. Its origin story, however, has little to do with modern nutrition and everything to do with cereal and bacon sales.

For decades, this phrase has been a fundamental part of our collective wisdom, but its origin is not what many people assume. The idea that "breakfast is the most important meal" is, in fact, a carefully crafted marketing slogan with a fascinating and complex history.

In 1917, the popular phrase “breakfast is the most important meal of the day” first appeared as a Kellogg's marketing slogan to sell more cereal. For decades, this advertising ingenuity reshaped American eating habits, leading many to believe that skipping breakfast was a serious health mistake.