Tag: Energy drink news

According to industry reports from late 2024, several popular flavors from the energy drink giant are on the chopping block for 2025. As the brand rotates its product lineup, fans are scrambling to stock up on their favorites as news spreads about what monster is getting discontinued in the latest product rotation.

In August 2023, Lucozade owner Suntory Beverage & Food GB&I officially rolled out a reformulation of its popular Original and Orange flavors after 18 months of research and development. The significant change introduced a new taste of Lucozade Original, which the company describes as "more zingy" with a bolder flavor profile.

In 2025, a surprising number of Monster Energy fans rejoiced at the news that the beloved Ultra Black flavor was returning, but its history is far more convoluted than a simple re-release. This has fueled a long-standing question among drinkers: is Monster Black Cherry discontinued, or is it just playing hard to get?