Tag: Misfits market

According to ReFED, nearly 40% of food in the U.S. goes unsold or uneaten every year. The grocery delivery service Misfits Market aims to combat this issue by providing a solution for food that would otherwise go to waste, but what are the pros and cons of Misfits Market for the average consumer?

According to the USDA, over one-third of the U.S. food supply goes to waste, a crisis Misfits Market aims to combat. The online grocer started with a focus on 'ugly' produce but has since expanded its offerings significantly, providing customers with a wide variety of food and pantry items to stock their kitchens.

In 2025, Misfits Market rescued over 238 million pounds of food from waste by offering a convenient online grocery service. Customers often wonder if this sustainable service operates on a rigid subscription model, but Misfits Market offers highly flexible plans that allow you to customize your grocery delivery, or even shop on demand without a recurring commitment.

According to The Kitchn's 2025 review, Misfits Market's core mission is to reduce food waste, a primary point of differentiation from many competitors. However, Thrive Market also focuses on sustainable and ethical practices, making the choice between the two more nuanced than it appears.

Over one-third of the food grown in the U.S. goes to waste, a problem Misfits Market aims to address by selling 'ugly' or surplus items at a discount. But beyond the mission, many shoppers question if the service truly offers a more affordable way to buy groceries.

With more than one-third of the food grown in the U.S. going to waste each year, services like Misfits Market offer a solution. If you're wondering how does Misfits grocery work, the process is designed to deliver fresh, high-quality, and 'rescued' food items straight to your doorstep, making grocery shopping more affordable and sustainable.