Tag: Premium water

With a low Total Dissolved Solids (TDS) level of 30-44 mg/L, Saratoga water is not assigned a formal “grade” but is categorized as a premium, light-bodied spring water based on its quality metrics and elegant presentation.

FIJI Water originates from a remote artesian aquifer deep within the Yaqara Valley of Viti Levu, Fiji, over 1,600 miles from the nearest continent. So, what is special about FIJI Water? The answer lies in its unique source, natural volcanic filtration, and exceptional mineral profile, which give it a distinctively soft taste.

As of March 2021, the global food and beverage giant Nestlé acquired Essentia Water, integrating the popular alkaline water brand into its portfolio. This transaction marked a significant shift in Essentia's history, moving it from a pioneering independent company to a subsidiary of one of the world's largest corporations.

A single bottle of Evian, the premium water brand reportedly favored by Virat Kohli, can cost up to Rs 600, while a case of a dozen can be over Rs 4,000. This eye-watering price tag is a far cry from standard bottled water, prompting many to question what makes it so special.

The global alkaline water market is projected to reach over $100 billion by 2030, a clear indicator of its growing popularity and the premium price consumers are willing to pay. But what exactly makes this pH-elevated beverage so much more expensive than regular tap or bottled water?

According to Fine Waters, Italians consume the most bottled water per person in Europe, reflecting a deep-seated cultural appreciation for the purity and mineral richness of their nation's natural springs. This tradition is not merely a matter of taste but is rooted in the distinct health benefits that these naturally-sourced waters provide.

Bottled since 1872, Saratoga water carries a legacy of quality and elegance that has graced fine dining tables for generations. But is Saratoga still water good for today's discerning consumer, and does its premium reputation hold up in terms of taste, quality, and value?

Purified using reverse osmosis and infused with electrolytes for taste, LIFEWTR is not spring or alkaline water but rather a premium purified product. Its near-neutral pH balance and crisp flavor profile distinguish it from many other bottled beverages, giving consumers a clear answer to what kind of water is LIFEWTR.

According to Prophecy Market Insights, the premium bottled water market was valued at $22.05 billion in 2024 and is projected to reach $44.12 billion by 2034. This market growth reveals a widespread willingness among consumers to pay a significant premium for what seems to be a basic commodity—so why do people buy fancy water?

According to a 2025 blind taste test by *Bon Appétit*, Saratoga sparkling water was lauded for its large, lingering bubbles and distinct minerality. The verdict is strong, but the overall assessment of whether Saratoga is a good sparkling water depends heavily on individual preference regarding taste, carbonation, and mineral profile.