The U.S. Department of Agriculture (USDA) has been at the forefront of providing dietary guidance to American citizens for decades, with its recommendations evolving alongside nutritional science. The current and most easily recognizable icon representing these guidelines is MyPlate, a simple visual aid designed to help people make healthier food choices. By depicting a familiar place setting divided into food groups, MyPlate translates complex nutritional information into a straightforward, actionable model.
A History of USDA Food Guidance Icons
The MyPlate icon was not the first food guide issued by the USDA. In fact, it is the latest in a long line of visual tools created to help the public navigate nutrition. Understanding this history provides context for the simplicity and directness of MyPlate.
- Basic Four (1956): This guide focused on four food groups: milk, meat, fruits and vegetables, and bread and cereals. While it helped ensure nutrient adequacy, it provided no guidance on fats, sugars, or calorie intake.
- Food Guide Pyramid (1992): This familiar pyramid-shaped guide introduced the concepts of proportion, variety, and moderation. It featured five food groups, with the base representing foods to eat most often (grains) and the tip representing foods to eat sparingly (fats, oils, and sweets).
- MyPyramid (2005): An update to the original pyramid, this version used vertical, colored stripes to represent the different food groups and included a figure of a person climbing stairs to emphasize physical activity. While visually cleaner, many found it more abstract and difficult to interpret.
- MyPlate (2011): The current icon was introduced to replace MyPyramid, presenting a simpler and more practical visual that resonated better with the general public. Its design is based on a familiar mealtime object—the plate.
MyPlate: The Current Visual Guide
MyPlate depicts a dinner plate and a glass, divided into five distinct food groups. The visual's primary message is to remind consumers to fill their plates with a variety of healthy food options.
- Fruits: A small, red-colored section next to the main plate.
- Vegetables: The largest section of the plate, colored green.
- Grains: A large, orange-colored section occupying one-quarter of the plate.
- Protein: A purple-colored section occupying the remaining quarter of the plate.
- Dairy: Represented by a blue-colored cup next to the plate.
Deconstructing the MyPlate Food Groups and Recommendations
The MyPlate icon is a reminder to incorporate these categories into meals, while the official Dietary Guidelines for Americans provide more specific recommendations.
- Fruits: The focus here is on consuming whole fruits—fresh, frozen, canned, or dried—rather than relying on fruit juice. A varied intake ensures a wide range of vitamins, minerals, and dietary fiber.
- Vegetables: This group encourages eating a variety of vegetables from five subgroups: dark green, red and orange, beans and peas, starchy, and other vegetables. Varying choices helps meet different nutrient needs.
- Grains: The core recommendation is to make at least half of your grains whole grains. Whole grains contain the entire grain kernel, providing more fiber and nutrients than refined grains. Examples include brown rice, whole-wheat bread, and oatmeal.
- Protein Foods: The guidelines recommend varying your protein routine by incorporating lean meats, poultry, seafood, eggs, beans, peas, and nuts. This variety helps ensure a balanced intake of amino acids and other essential nutrients like iron and zinc.
- Dairy: This group includes milk, yogurt, and cheese. The emphasis is on choosing low-fat or fat-free options to limit saturated fat intake. Fortified soy milk is also included for those who are lactose intolerant or prefer plant-based alternatives.
Additional Principles for Healthy Eating
In addition to the food group proportions, MyPlate emphasizes several overarching principles:
- Focus on variety: Eating a wide range of foods ensures you get all the necessary nutrients.
- Avoid large portions: The plate visual implicitly teaches portion control.
- Choose nutrient-dense foods: Nutrient-dense foods are those that provide a lot of nutrients for a relatively low number of calories, like vegetables and fruits, over solid fats and added sugars.
- Limit unhealthy items: MyPlate encourages reducing intake of saturated fat, sodium, and added sugars.
- Use the MyPlate tools: The program includes online resources like the MyPlate Plan, which provides personalized eating plans based on age, sex, weight, and activity level.
Comparison: USDA Food Guide Pyramid vs. MyPlate
| Feature | Food Guide Pyramid (1992) | MyPlate (2011) | 
|---|---|---|
| Shape/Visual | A pyramid with a broad base and narrow top | A familiar dinner plate and glass | 
| Core Message | Eat more from the base, less from the top (proportion) | Fill your plate with balanced portions (proportionality) | 
| Visual Clarity | Could be confusing to some, with fats/sweets shown dispersed | Clear, simple, and immediately recognizable | 
| Serving Sizes | Specified daily servings (e.g., 6-11 grains) | Guides visual proportion; online tools offer personalized amounts | 
| Physical Activity | Not explicitly shown; an update (MyPyramid) added a figure | Not explicitly shown in the main icon | 
| Modern Approach | Represents a 20th-century approach to guidance | Modernized to resonate with how people consume food | 
The Function and Effectiveness of MyPlate
Since its launch, MyPlate has served as the visual cornerstone for federal food programs and nutrition education efforts. Its intuitive design helps bridge the gap between complex dietary recommendations and everyday meal planning. By focusing on relative proportions rather than specific serving sizes, it encourages a more intuitive, balanced approach to eating.
The associated online tools, such as the MyPlate Plan and MyPlate Kitchen, provide practical resources for consumers, including budget-friendly recipes and personalized advice. However, studies have shown that awareness and adoption remain challenges, with many Americans still unfamiliar with the icon or its guidance. The USDA and its partners continue to promote MyPlate to improve public health outcomes.
Conclusion
The USDA's current food guidance system, MyPlate, represents a significant evolution in communicating nutrition information. It replaces complex pyramids with a simple, relatable image of a plate and glass, making the core principles of balanced eating more accessible to the average consumer. By emphasizing a plate filled with colorful fruits and vegetables, whole grains, and lean proteins, and paired with a dairy source, MyPlate provides a straightforward roadmap for a healthier diet. While challenges in public awareness persist, its online resources and clear visual message offer a powerful tool for anyone seeking to improve their nutritional habits.
For more detailed information, tools, and recipes, you can visit the official MyPlate website at MyPlate.gov.