Core Ingredients of Frosted Shredded Wheat
At its foundation, frosted Shredded Wheat is a simple combination of whole grain and sugar. However, looking closer at the ingredient list reveals a few key components responsible for its signature texture and sweetness.
The Whole Grain Base
The primary and most wholesome ingredient is whole grain wheat. This is the unprocessed, fibrous wheat grain that is shredded and formed into the distinctive biscuit shape. The whole grain is responsible for the cereal's high fiber content and is a significant source of its nutritional value.
The Sweetener
The "frosted" part of the name refers to the generous coating of sugar that covers the wheat biscuits. Different manufacturers may also use variations like invert sugar syrup or dextrose. The sugar not only adds sweetness but also contributes to the crunch and overall texture.
The Use of Gelatin
One of the most notable ingredients in frosted Shredded Wheat is gelatin. Derived from animal collagen, gelatin is used to bind the sugar frosting to the wheat biscuits. This is why frosted Shredded Wheat is not considered vegan or vegetarian, a detail that often surprises consumers.
Vitamins, Minerals, and Preservatives
To offset the processing and meet nutritional guidelines, manufacturers fortify the cereal with a variety of vitamins and minerals. The specific list can vary slightly by brand, but common additions include:
- Reduced Iron: An essential mineral.
- Niacinamide (Vitamin B3): A water-soluble B vitamin.
- Thiamin Mononitrate (Vitamin B1): Another important B vitamin.
- Riboflavin (Vitamin B2): Contributes to energy metabolism.
- Folic Acid: Crucial for cell growth.
- Pyridoxine Hydrochloride (Vitamin B6): Involved in various metabolic processes.
- Zinc Oxide: A source of zinc.
- Vitamin B12: A vitamin often found in animal products.
Preservatives are also used to maintain freshness. Historically, this included Butylated Hydroxytoluene (BHT), which is sometimes added to the packaging itself. Other brands now use more natural alternatives like Mixed Tocopherols (Vitamin E). BHT is a synthetic antioxidant used to prevent spoilage.
Ingredient Variations and Additions
Different brands and flavors introduce their own unique ingredients to the basic recipe. For example, Post's Mixed Berry Frosted Shredded Wheat includes:
- Dextrose: An additional sugar.
- Palm Oil: A source of fat.
- Natural and Artificial Flavors: To create specific flavor profiles.
- Dried Blueberries and Fruit/Vegetable Extracts: For added fruit flavor and color.
A Comparison of Cereal Ingredients
| Ingredient | Frosted Shredded Wheat | Unfrosted Shredded Wheat | Rolled Oats (Plain) | 
|---|---|---|---|
| Core Grain | Whole Grain Wheat | Whole Grain Wheat | Whole Grain Oats | 
| Sweeteners | Sugar, Dextrose, etc. | None | None (sweeten manually) | 
| Gelatin | Yes | No | No | 
| Preservatives | BHT or Mixed Tocopherols | Often none (check label) | None | 
| Added Vitamins | Yes (Iron, B-vitamins, etc.) | Sometimes (check label) | No | 
| Fiber Content | High | Very High | High | 
| Added Sugar | High | None | None | 
Healthier Breakfast Alternatives
For those seeking a nutritious breakfast with less added sugar, several alternatives are available:
- Plain Unfrosted Shredded Wheat: The healthiest version, with just one simple ingredient: whole grain wheat.
- Oatmeal: A versatile hot cereal that is a great source of fiber. It can be topped with fresh fruit, nuts, and a touch of honey or cinnamon for sweetness.
- Greek Yogurt: High in protein and can be customized with fresh berries, nuts, and seeds.
- Quinoa: A gluten-free grain that can be cooked into a breakfast bowl with various toppings.
- Homemade Granola: Allows you to control the ingredients and sugar content completely.
For a detailed look at healthier cereal options, the EWG's research on sugar in breakfast cereals offers valuable insights on healthier alternatives.
Conclusion
While frosted Shredded Wheat offers the convenience of whole grains and added vitamins, it comes with a trade-off of high sugar content and the inclusion of animal-derived gelatin and preservatives like BHT. For those mindful of their sugar intake or following a vegan diet, the classic frosted cereal may not be the ideal choice. Fortunately, the market provides numerous alternatives, from the plain, unfrosted version to other cereals and whole foods, that offer similar nutritional benefits with less processing and added sugar.