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What is in Fusion Energy drink? A Complete Ingredient Breakdown

4 min read

Launched by 7-Eleven in 2024, the 7-Select Fusion Energy drink was introduced with a formula designed to compete with premium brands. So, what is in Fusion Energy drink that makes it stand out from a typical convenience store offering, and what benefits do these ingredients provide?

Quick Summary

A detailed analysis of the 7-Select Fusion Energy drink, covering its proprietary and patented ingredients, dual-source caffeine blend, essential vitamins, and zero-sugar formulation for enhanced energy, focus, and performance.

Key Points

  • Dual-Caffeine Formula: Contains 200mg of caffeine from both Infinergy™ DiCaffeine Malate for sustained release and natural caffeine for immediate effects.

  • Cognitive Enhancers: Includes a nootropic blend with patented ingredients like CellFlo6™ (green tea extract) and CognatiQ® (coffee fruit extract) for improved focus and brain health.

  • Zero Sugar: Sweetened with Sucralose and Acesulfame Potassium, making it a zero-calorie, zero-sugar option.

  • Added Amino Acids: Features performance-enhancing amino acids such as L-Carnitine, BCAAs, and Taurine for metabolism and muscle support.

  • Vitamin-Packed: Fortified with a range of B-vitamins and Vitamin C to support overall energy production and immune function.

  • Proprietary Blend: The inclusion of patented ingredients like CellFlo6 and CognatiQ distinguishes it from many basic energy drinks.

  • Targeted Benefits: Designed to support sustained energy, cognitive function, and physical performance, not just a quick boost.

In This Article

The Core Stimulant Matrix

At the heart of the Fusion Energy drink's powerful effect is a strategic combination of caffeine sources, designed for both immediate and sustained energy. The can contains a total of 200mg of caffeine, a significant amount that positions it against top-tier energy supplements.

Infinergy™ DiCaffeine Malate

This buffered form of caffeine is a key component, known for its ability to provide a smoother, longer-lasting energy boost. Unlike traditional caffeine, dicaffeine malate is designed to minimize the jitters and crash often associated with a quick caffeine spike, making for a more balanced energy curve throughout the day.

Natural Caffeine

Complementing the extended-release formula is a dose of natural caffeine, sourced from natural origins. This component delivers the rapid energy kick that consumers expect from an energy drink, helping to improve alertness right after consumption.

The Advanced Nootropic Blend

Beyond just stimulants, Fusion incorporates a sophisticated blend of nootropics—compounds that support cognitive function and brain health. These ingredients work synergistically to improve focus, mood, and mental performance.

CellFlo6™ (Green Tea Extract)

CellFlo6 is a patented green tea extract focusing on specific galloylated procyanidin dimers. This ingredient is clinically studied to promote improved blood flow, which in turn can enhance workout performance and overall cardiovascular health.

CognatiQ® (Coffee Fruit Extract)

This patented coffee fruit extract has been shown to significantly increase levels of brain-derived neurotrophic factor (BDNF). BDNF is crucial for the growth of new neurons and the protection of existing brain cells, supporting memory and cognitive function.

Alpha-GPC

As a highly bioavailable source of choline, Alpha-GPC is a precursor to the neurotransmitter acetylcholine, which is vital for learning and memory. This ingredient supports enhanced brain power and cognitive sharpness.

L-Theanine

Found naturally in tea leaves, L-Theanine works synergistically with caffeine to promote a state of relaxed wakefulness and improved focus. It helps to counteract caffeine's potential negative side effects, such as jitters and anxiety.

Huperzine A

This alkaloid complements Alpha-GPC by inhibiting the enzyme that breaks down acetylcholine, effectively prolonging the effects of the memory-enhancing neurotransmitter.

Amino Acids and Essential Vitamins

To round out its comprehensive formula, Fusion Energy includes several amino acids and a full spectrum of B-vitamins, which are essential for overall health and energy metabolism.

Key Amino Acids

  • L-Carnitine: This amino acid helps shuttle fatty acids into the cells to be burned for energy, supporting metabolic function and exercise recovery.
  • Branched-Chain Amino Acids (BCAAs): Including L-Leucine, L-Isoleucine, and L-Valine, these are known for their role in muscle recovery and endurance.
  • Taurine: A conditionally essential amino acid, taurine supports muscular endurance, hydration, and can have a calming effect on the nervous system.
  • N-Acetyl L-Tyrosine: A form of the amino acid tyrosine, it is a precursor to neurotransmitters like dopamine and adrenaline, which are involved in motivation and focus.

Vitamins and Minerals

  • B-Vitamins: A full dose of vitamins B3 (Niacinamide), B5 (Calcium Pantothenate), B6 (Pyridoxine HCl), and B12 (Methylcobalamin) supports energy production and overall cellular health.
  • Vitamin C: This powerful antioxidant is included to support immune system function.
  • Chromax® Chromium Picolinate: A form of chromium that assists in healthy blood sugar metabolism.

Zero Sugar Formulation

Crucially, the 7-Select Fusion Energy drink contains zero sugar, addressing a major consumer preference for healthier alternatives. The sweetness is achieved through a combination of artificial sweeteners, primarily Sucralose and Acesulfame Potassium.

Comparison: Fusion vs. A Generic Energy Drink

Feature 7-Select Fusion Energy Drink Generic High-Sugar Energy Drink
Caffeine 200mg from dual sources: Infinergy™ DiCaffeine Malate & Natural Caffeine Often high, from a single source (e.g., caffeine anhydrous)
Sugar Content Zero sugar High sugar content, often 30-50g per can
Sweeteners Sucralose, Acesulfame Potassium High Fructose Corn Syrup, Sugar
Nootropics Includes CellFlo6™, CognatiQ®, Alpha-GPC, L-Theanine, Huperzine A Typically none, or only Taurine
Functional Ingredients BCAAs, L-Carnitine, N-Acetyl L-Tyrosine, B-vitamins, Chromax® Often contains a simple vitamin blend and taurine
Focus Performance, cognition, and sustained energy Raw, immediate energy boost and high sugar rush

A New Competitor in the Energy Drink Space

By including a complex blend of patented nootropics, vitamins, and amino acids, the 7-Select Fusion Energy drink goes beyond the simple sugar and caffeine formula of many competitors. It aims to provide more than just a momentary jolt, focusing instead on sustained energy, improved mental performance, and overall wellness. This advanced formulation directly targets the growing market of consumers looking for functional beverages with added benefits. The strategic use of patented ingredients like CellFlo6 for blood flow and CognatiQ for brain health showcases a more scientific approach to energy enhancement. This makes Fusion a notable entry into the energy drink market, offering a sophisticated alternative to mainstream brands. For a more detailed breakdown of the unique compounds, see this article from PricePlow on the 7-Eleven Fusion Launch featuring CellFlo6.

Conclusion: More Than Meets the Eye

While it may appear to be just another energy drink on the shelf, the detailed list of what is in Fusion Energy drink reveals a carefully crafted functional beverage. With its potent blend of dual-source caffeine, nootropics, amino acids, and zero sugar, it is designed for consumers seeking a more holistic approach to energy and focus. The inclusion of patented ingredients like CellFlo6 and CognatiQ sets it apart, offering cognitive and performance benefits beyond a simple caffeine kick. As the market for functional beverages continues to grow, Fusion represents a new standard for convenience store offerings, combining accessibility with a high-performance formula.

Frequently Asked Questions

Each 12 fl oz can of 7-Select Fusion Energy drink contains 200mg of caffeine, derived from a combination of natural caffeine and Infinergy™ DiCaffeine Malate.

Yes, 7-Select Fusion Energy drinks are zero-sugar and are sweetened with artificial sweeteners such as Sucralose and Acesulfame Potassium.

CellFlo6 is a patented green tea extract found in the drink. It is standardized for galloylated procyanidin dimers, which are clinically studied to enhance blood flow and athletic performance.

Yes, taurine is one of the key amino acids listed in the ingredients of 7-Select Fusion Energy drink, supporting muscle function and nervous system regulation.

7-Select Fusion Energy comes in several flavors, including Cosmic Cherry, Rockin' Rainbow, Galactic Citrus, and Paradise Pulse.

According to 7-Eleven, their Fusion Energy drink is gluten-free and contains no artificial colors or high fructose corn syrup.

As with any energy drink, excessive consumption can lead to side effects related to high caffeine intake, such as increased heart rate, anxiety, or insomnia, especially for those with sensitivities. It is not recommended for children, pregnant women, or those sensitive to caffeine.

References

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Medical Disclaimer

This content is for informational purposes only and should not replace professional medical advice.