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Is Blue Apron Weight Watchers Friendly? A Comprehensive Guide

4 min read

Over 20% of Americans have tried a meal kit service, and Blue Apron is one of the most popular. For those following a WW (formerly Weight Watchers) plan, a common question arises: is Blue Apron Weight Watchers friendly? The answer is yes, as the company has partnered with WW to offer specifically approved meals.

Quick Summary

This article explores Blue Apron's compatibility with the WW program, detailing which menu options are approved, how to track meals, and comparing it to other meal delivery services. It offers actionable advice for maximizing a WW journey with Blue Apron.

Key Points

  • Official Partnership: Blue Apron has a dedicated partnership with WW, offering officially approved meals on its Wellness plan.

  • SmartPoints Tracking: WW-approved recipe cards list SmartPoints values and include scannable barcodes for easy tracking in the WW app.

  • Limited Weekly Options: Only 2-3 WW-approved meals are available per week, requiring members to plan other meals themselves.

  • Recipe Customization: You can make non-approved meals more WW-friendly by swapping ingredients and recalculating points in the WW app.

  • Ease of Use: The integrated tracking and pre-measured ingredients make Blue Apron a very convenient option for busy WW members.

  • Supplement, not Solution: Blue Apron is best used as a supplement to weekly meal planning, not as the sole source of meals for the entire week.

  • Cost-Effective: Meals are generally affordable compared to dining out and can help with budgeting.

In This Article

Understanding the Blue Apron and WW Partnership

Blue Apron has a direct partnership with WW, making it one of the most convenient meal kit options for those on the program. This collaboration means that subscribers can find meals on the menu that are officially designated as WW-friendly. These meals adhere to specific nutritional guidelines set by WW, focusing on lower calories, saturated fat, sodium, and added sugar, while being rich in vegetables.

How to Identify WW-Approved Meals

Locating WW-approved meals on Blue Apron's menu is straightforward. When you log into your Blue Apron account, you will see a 'Wellness' plan option. Within this plan, and sometimes on the broader 'Signature' plan, specific recipes are marked with a 'WW' logo or the 'WW Mark of Wellness'. The number of WW-approved meals available each week can vary, but there are typically a few options to choose from.

Tracking SmartPoints with Blue Apron

One of the biggest advantages of the Blue Apron and WW partnership is the ease of tracking. Each WW-approved recipe card clearly lists the SmartPoints value per serving. For even greater convenience, many recipes include a scannable barcode that allows members to automatically track the SmartPoints value within the official WW app. This eliminates the need for manual calculation and ensures accuracy, which is crucial for staying on track with the WW program.

Maximizing Your Blue Apron Experience on WW

While Blue Apron provides specific WW-approved meals, members should be mindful of a few things to optimize their experience. The number of WW options each week is limited, so individuals will still need to plan or prepare other WW-friendly meals for the rest of their week.

Customization and Ingredient Swaps

For non-WW-approved meals, or to further lower the SmartPoints of a dish, some adjustments can be made. For example, swapping a high-fat ingredient for a lower-point alternative, or reducing the amount of a higher-point ingredient like oil or cheese, can significantly impact the final SmartPoints value. However, when doing this, it is essential to use the WW app's recipe builder to accurately calculate the new point total.

A Typical Week with Blue Apron on WW

Here is an example of how a WW member might use Blue Apron in their weekly meal plan:

  • Monday: Enjoy a WW-approved Blue Apron meal, like a Mediterranean Chicken Salad with Roasted Chickpeas (5 SmartPoints).
  • Tuesday: Prepare a meal independently using zero-point foods and lean protein.
  • Wednesday: Cook another WW-approved Blue Apron recipe, such as a Togarashi Tilapia with Marinated Cucumber (7-8 SmartPoints).
  • Thursday: Utilize a past Blue Apron WW recipe card, now a staple in your collection.
  • Friday: Use a non-WW Blue Apron meal kit but modify ingredients, like swapping sour cream for fat-free Greek yogurt, and recalculate the points.

Blue Apron vs. Other WW-Friendly Meal Services

While Blue Apron is officially partnered with WW, other meal delivery services also offer compatible options. The primary difference is the official endorsement and integrated tracking. Here's a comparison:

Feature Blue Apron (Wellness Plan) HelloFresh (Calorie Smart) Sunbasket (Fresh & Ready)
WW Endorsement Yes, officially partnered. No official partnership. No official partnership.
SmartPoints Tracking Scannable barcode for automatic tracking on WW app. Requires manual entry of nutritional data into WW app. Requires manual entry of nutritional data.
Meal Variety Rotating selection of 2-3 WW-approved meals per week. Larger menu with multiple 'Calorie Smart' options, though not all may be WW-friendly as is. Extensive menu with options for various diets; manual point calculation needed.
Ease of Use Very easy for WW members due to official partnership and tracking tools. Moderately easy, but requires a manual effort to calculate and log points. Variable, depending on the meal and required ingredient swaps.

Conclusion: Blue Apron is an Excellent WW Companion

For those asking, “is Blue Apron Weight Watchers friendly?”, the answer is a resounding yes. The official partnership provides a convenient and reliable way for WW members to access portion-controlled, healthy meal kits with pre-calculated SmartPoints values. While the number of WW-specific options is limited each week, it provides a powerful tool for learning new healthy recipes and integrating them into a broader weight loss strategy. By leveraging the official WW-approved meals and knowing how to adapt others, members can use Blue Apron to save time, reduce meal prep stress, and enjoy delicious, balanced meals while staying on track with their wellness goals.

Final Thoughts on Using Blue Apron with WW

Ultimately, Blue Apron's dedicated WW-friendly options and integrated tracking features set it apart from other meal delivery services for WW members. It simplifies meal planning and point tracking significantly. For best results, view Blue Apron as a valuable supplement to your meal planning, not a complete solution for every meal. This approach allows you to enjoy the benefits of pre-portioned, chef-curated meals while maintaining the flexibility to incorporate other meals and zero-point foods into your week, ensuring you can reach your weight loss goals effectively.

For more information on the official WW x Blue Apron partnership, you can visit the WeightWatchers corporate site.

Frequently Asked Questions

Yes, Blue Apron offers a 'Wellness' plan that features WW-approved meals. These meals are designed to fit within the WW program's nutritional guidelines.

You can find WW-approved meals on Blue Apron's weekly menu marked with a specific WW logo or the 'WW Mark of Wellness'. This is most prominent on the Wellness plan.

Yes. Each WW-approved recipe card from Blue Apron comes with a scannable barcode. You can simply scan this barcode with the WW app to automatically log the SmartPoints for that meal.

Typically, Blue Apron offers two to three WW-approved meals per week. This means you will need to supplement your diet with other WW-friendly meals.

Yes, it is possible with some modification. You can use the WW app's recipe builder to recalculate points by swapping ingredients or reducing portion sizes.

Blue Apron is officially partnered with WW, offering integrated tracking. HelloFresh does not have an official partnership, so tracking 'Calorie Smart' meals requires manual entry and calculation using the WW app.

The main benefits include convenience, pre-measured ingredients, pre-calculated SmartPoints, and a great way to discover new, healthy recipes. This helps simplify meal planning and portion control.

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Medical Disclaimer

This content is for informational purposes only and should not replace professional medical advice.