Is the brand Bloom actually good for you? An expert nutrition breakdown

October 28, 2025 •

4 min read

According to a 2023 study published in JAMA Network Open, up to 89% of sports supplements did not accurately declare their ingredients, highlighting a major transparency issue within the industry. This makes it challenging for consumers to determine if the brand Bloom is actually good for you and your wellness goals.

Quick Summary

A review of Bloom Nutrition's Greens & Superfoods powder, analyzing its ingredients, reported benefits, potential side effects, and overall value. The product's use of proprietary blends and low doses of certain compounds raises questions about its efficacy and ability to replace a balanced diet.

Key Points

Limited Transparency: Bloom uses proprietary blends, so precise ingredient dosages and probiotic CFU counts are not disclosed, making it hard to verify effectiveness.
Under-dosed Ingredients: Many experts believe that key active ingredients are likely present in amounts too low to provide significant therapeutic benefits.
Mixed Digestive Effects: While some users report bloating relief, others experience digestive issues, possibly due to certain fiber sources or sweeteners.
No Substitute for Whole Foods: Greens powders are supplements, not replacements for a balanced diet rich in whole fruits and vegetables.
Accessible Entry Point: With a variety of pleasant flavors, Bloom serves as a good entry-level greens supplement for those seeking a more enjoyable taste.
Consult a Professional: Always discuss new supplements with a healthcare provider, especially if you have pre-existing health conditions.

Bloom Nutrition: Separating the hype from the science

Bloom Nutrition's Greens & Superfoods powder has surged in popularity, largely propelled by savvy social media marketing and enthusiastic influencer endorsements. The product, which comes in a variety of palatable fruit flavors, promises benefits such as reduced bloating, improved digestion, and enhanced energy. However, a closer look at the formula and overall industry context reveals that the truth is more nuanced than what a viral TikTok video might suggest.

What is in Bloom's Greens & Superfoods?

Bloom's product contains several different proprietary blends, which list the ingredients but not the specific amounts for each component. The key blends include:

Fiber Blend: Chicory root, flaxseed, and apple fruit powder.
Green Superfood Blend: Organic barley grass, spirulina, wheatgrass, alfalfa, and chlorella.
Pre and Probiotic Blend: Blue agave inulin and three probiotic strains (Bifidobacterium bifidum, Lactobacillus rhamnosus, Lactobacillus acidophilus).
Fruit and Vegetable Blend: A variety of fruits and vegetables, including organic carrot, beetroot, kale, and ginger root.
Antioxidant Beauty Blend: Cranberry, strawberry, raspberry, tart cherry, and goji berry, among others.
Digestive Enzyme Blend: Includes amylase, protease, cellulase, and lipase, as well as the processed carbohydrate maltodextrin.
Adaptogenic Blend: A mixture of herbs such as ashwagandha, rhodiola, and American ginseng.

The upsides: Convenience and flavor

For consumers new to greens powders, Bloom offers a compelling entry point with some clear advantages:

Tasty Flavors: Bloom is widely praised for its variety of delicious fruit flavors, which help mask the earthy taste often associated with greens powders.
Convenience: The powder format offers a quick and easy way to consume some micronutrients, especially for those with busy lifestyles.
Beginner-Friendly: Its manageable serving size and pleasant taste can be a good starting point for people exploring greens supplements for the first time.
Dietary Accommodations: The formula is vegan, dairy-free, gluten-free, soy-free, and contains no added sugar, which fits many dietary needs.

The downsides: Transparency, potency, and side effects

Despite the positive reviews, nutritional experts and independent analyses have raised several concerns that question the product's true effectiveness.

Lack of Transparency: The use of proprietary blends prevents consumers from knowing the precise quantity of each active ingredient. This is a critical issue, as the effectiveness of probiotics, adaptogens, and other compounds is dose-dependent. A dietitian noted that Bloom's probiotic blend doesn't even list its CFU count, making it impossible to evaluate its impact on gut health.
Under-dosed Ingredients: Expert nutritionists argue that the dosages of key ingredients in Bloom's small 5-gram scoop are likely too low to provide significant health benefits. For example, the product contains only 0.6mg of iron, a mere 3% of the Daily Value.
Potentially Harmful Additives: The inclusion of maltodextrin in the digestive enzyme blend is a concern for some experts, as it can potentially cause inflammation or stress the gut. Additionally, some users have reported increased bloating from ingredients like chicory root, especially those with sensitive digestive systems like IBS.
Marketing vs. Reality: Some medical and nutrition professionals are skeptical of the brand's health claims, particularly the promise of significant bloating reduction or energy boosts. The positive effects reported by some users may be linked to increased fluid intake rather than the powder itself.

Comparison: Bloom vs. other greens powders

To put Bloom into perspective, here's a quick comparison with some other greens powders on the market.


Feature	Bloom Greens & Superfoods	Live it Up Super Greens	Athletic Greens (AG1)
Transparency	Uses proprietary blends, precise dosages unknown.	Transparent labeling, discloses precise ingredient amounts.	Discloses many ingredient amounts, but still uses some proprietary blends.
Probiotic Potency	CFU count not listed, efficacy unknown.	High probiotic count (5 billion CFU) clearly listed.	Contains probiotics, CFU not always disclosed clearly.
Ingredient Density	Lower concentration per scoop compared to competitors.	Nutrients come from whole-food sources, dense formula.	Very dense formula with over 75 ingredients.
Flavor Variety	Wide variety of flavors (Mango, Berry, etc.).	Fewer flavors, focused on natural taste.	One classic flavor option.
Price per serving	Lower cost per serving ($1.17 for 30-day).	Moderately priced.	Higher price per serving ($3.33 for 30-day).

Bloom greens and whole foods: Can it replace vegetables?

It's critical to understand that greens powders are supplements, not substitutes for whole foods. While Bloom can help fill some nutritional gaps, it cannot replicate the complex nutritional profile of whole fruits and vegetables. Whole foods offer a much wider variety of fiber, vitamins, minerals, and antioxidants that work synergistically for optimal health. Experts continue to recommend prioritizing a balanced diet rich in whole foods over relying solely on greens powders.

Conclusion: So, is the brand Bloom actually good for you?

Bloom Nutrition is a mixed bag. For those seeking a tasty and convenient way to introduce some supplementary nutrients into their diet, Bloom can be an accessible starting point. Its delicious flavors make it an easy daily habit, which is a major benefit for consistency. However, its use of proprietary blends, questionable dosages of key ingredients, and the presence of potentially irritating additives like maltodextrin suggest that it may not be as effective as its marketing suggests, particularly for those with specific digestive issues. For many people, it's a pleasant supplement, but not a potent one. Consumers looking for a more robust nutritional boost or addressing specific deficiencies may find better alternatives elsewhere. As with any supplement, it is always recommended to consult with a healthcare professional to ensure it aligns with your individual health needs and goals.

Frequently Asked Questions

While Bloom is marketed to relieve bloating, its effectiveness varies. Some users report improvement, but others experience increased bloating due to ingredients like chicory root or stevia. Experts also point out that the dosages of key ingredients may be too low for significant impact.

Bloom's formula uses proprietary blends, so it's impossible to know the exact amount of many ingredients. While it contains a wide variety of nutrients, critics suggest that the concentration is likely too low to offer a potent nutritional boost, making it more of a complement than a nutritional powerhouse.

No, Bloom greens powder is not a meal replacement. It is a dietary supplement designed to complement a balanced diet, not replace meals. The powder lacks the complete nutritional profile of macronutrients and fiber found in whole foods.

Increased bloating can be a side effect for some individuals, particularly those sensitive to ingredients like chicory root fructo-oligosaccharides (FOS) or the sweetener stevia, both of which can cause gastrointestinal discomfort.

Bloom is generally more affordable but less potent than premium brands like AG1. Competitors often provide more transparent labeling, higher ingredient dosages, and stronger third-party testing, justifying their higher price point for those seeking maximum efficacy.

According to the brand, Bloom products are third-party tested by an ISO-accredited lab for ingredient purity and contaminants. However, some critics note a lack of specific certifications seen in some higher-end competitors.

Yes, it is always recommended to consult a healthcare professional before starting any new supplement, including Bloom. This is especially important if you are pregnant, breastfeeding, or have existing medical conditions.