Who Owns Why Not Natural Supplements? A Founder's Vision
The story of Who owns Why Not Natural supplements? begins with its founder, Kelin Marquet. A chemical engineer by trade, Marquet founded the company with a unique vision shaped by her professional background and personal experience as a mother. She became frustrated with the lack of transparency and regulation in the supplement industry, which led her to create a line of products that are held to a higher standard of ingredient quality and safety. This personal investment in product quality resonates with consumers, particularly other women making health decisions for their families.
The Origins of a Clean Supplement Brand
Marquet's engineering knowledge and maternal instincts combine to form the core of Why Not Natural's business model. The company emphasizes clean supplements, meticulously formulated to exclude artificial preservatives, colors, and flavors, as well as common allergens. Beyond ingredient selection, the brand prioritizes transparency by conducting third-party testing on every batch of its products to verify potency and purity. This approach is a direct response to a supplement market where manufacturers are not required to prove safety or efficacy before marketing products. The brand's products are manufactured in the U.S. or the country where they are sold, adhering to strict quality standards. Why Not Natural is also working toward USDA Organic certification for all its products.
The Importance of a Complete Nutrition Diet
While supplements can fill nutritional gaps, they are never a replacement for a comprehensive nutrition diet rich in whole foods. A balanced diet is fundamental to overall health and provides the synergistic benefits of various nutrients working together.
What Defines a Healthy Diet?
According to global health organizations, a healthy diet helps protect against malnutrition and chronic diseases like diabetes, heart disease, and cancer. Key principles of a healthy eating plan include:
- Focus on whole foods: Prioritize fruits, vegetables, legumes, nuts, whole grains, and lean proteins.
- Stay hydrated: Drink plenty of fluids, with water being the best choice.
- Limit processed foods: Reduce intake of foods high in added sugars, saturated fats, and sodium.
- Control portion sizes: Balance calorie intake with energy expenditure to maintain a healthy weight.
- Eat a variety of colors: A variety of colorful fruits and vegetables ensures a wide spectrum of vitamins, minerals, and antioxidants.
Whole Foods vs. Dietary Supplements
To better understand the role of supplements in a diet, comparing them to whole foods is helpful.
| Feature | Whole Foods | Dietary Supplements |
|---|---|---|
| Nutrient Complexity | Offer a complex matrix of vitamins, minerals, fiber, and phytochemicals that work together synergistically. | Provide concentrated, isolated nutrients, which may not offer the same synergistic benefits as whole foods. |
| Absorption Rate | Nutrients are absorbed at a natural pace, promoting gradual uptake and utilization by the body. | Absorption can be rapid, and some forms may not be as bioavailable as nutrients from food. |
| Health Benefits | Help prevent chronic diseases, improve gut health, and support weight management. | Can correct deficiencies and address specific health concerns, but do not replace the full range of benefits from a healthy diet. |
| Regulation | Generally well-regulated for safety and labeling. | Less regulated in many countries, making third-party testing and brand transparency critical. |
Why Not Natural: A Different Approach
Why Not Natural's commitment to quality sets it apart in the crowded supplement market. By emphasizing third-party testing and transparency, they address a major concern for health-conscious consumers. This approach fosters trust by ensuring products contain what the label claims and are free from contaminants. For individuals whose dietary needs are not met by food alone, a transparently tested supplement can be a valuable addition to their health regimen. For more information on dietary supplements and their regulation, the National Institutes of Health provides comprehensive fact sheets.
Making Informed Decisions about Supplements
Before adding any supplement to your regimen, it's wise to consider several factors:
- Consult a professional: Speak with a doctor or registered dietitian to assess your nutritional needs and determine if supplements are necessary.
- Prioritize diet: Always focus on getting the majority of your nutrients from a varied diet rich in whole foods.
- Look for third-party testing: Choose supplements that have been verified by independent organizations like LabDoor, NSF, or USP, which test for purity and potency.
- Research the brand: Investigate the company's background, sourcing practices, and manufacturing standards.
Conclusion: Diet First, Supplements Second
At its core, a healthy lifestyle is built on a solid foundation of a balanced, whole-foods-based nutrition diet. The transparency and quality-first mindset of companies like Why Not Natural, owned by Kelin Marquet, can offer confidence for consumers looking for supplementation. However, even the highest-quality supplements are intended to complement and support a healthy eating plan, not replace it. By making informed choices about both diet and supplements, individuals can work towards their optimal health goals with greater peace of mind.
