Aashirvaad Sugar Release Control (SRC) Atta is a product from ITC Ltd., one of India's leading food brands. It was developed to meet the growing demand for healthier dietary options, specifically targeting the health-conscious and diabetic consumer segments. Unlike traditional whole wheat atta, which has a higher Glycemic Index, SRC Atta is scientifically formulated to have a low GI, which plays a crucial role in preventing rapid spikes in blood sugar levels.
What is a Low Glycemic Index?
The Glycemic Index (GI) is a system that ranks carbohydrate-containing foods according to their effect on blood glucose levels. Foods with a high GI are broken down quickly and cause a rapid increase in blood sugar. In contrast, foods with a low GI are digested more slowly, leading to a gradual rise in blood sugar, which is particularly beneficial for managing diabetes. SRC Atta's clinically tested low GI is a key feature that makes it a popular choice for those mindful of their sugar intake.
The Unique Blend: Key Ingredients in SRC Atta
The secret behind the effectiveness of Aashirvaad Sugar Release Control Atta lies in its unique and wholesome blend of ingredients. This formulation combines the best of whole wheat with other carefully selected grains and pulses, all known for their health benefits. The exact proportions are designed to ensure the rotis and other preparations retain a familiar taste and texture.
List of Main Ingredients:
- Whole Wheat Flour (Atta): The primary ingredient, providing essential complex carbohydrates and fiber.
- Defatted Soya Flour: A high-protein and high-fiber addition that aids satiety and nutrient content.
- Bengal Gram Flour (Chana Atta): A pulse flour that adds protein and fiber and contributes to the low GI.
- Oat Flour: Rich in soluble fiber, including beta-glucan, which is known to help lower blood sugar levels.
- Psyllium Husk Powder: A dietary fiber source that adds bulk and slows down the absorption of glucose.
- Fenugreek Seed Powder (Methi): Known for its potential to help control blood sugar and lower cholesterol levels.
- Degermed Corn Flour: Used to achieve the optimal blend and flour consistency.
How SRC Atta Supports Blood Sugar Management
The combination of high fiber and high protein content in SRC Atta is the driving force behind its sugar-controlling properties. The blend of grains and pulses ensures that the carbohydrates are digested slowly over a longer period. This gradual digestion process is what prevents the sudden, sharp spikes in blood glucose that often follow meals made with regular flour. For individuals with diabetes, this steady release of energy is crucial for maintaining better control over their condition.
Comparison: Aashirvaad SRC Atta vs. Regular Whole Wheat Atta
| Feature | Aashirvaad Sugar Release Control Atta | Regular Whole Wheat Atta | Primary Goal | To help manage blood sugar levels through a low GI formula | To provide basic nutrition from 100% whole wheat | Key Ingredients | Whole Wheat (approx. 85%), Soya, Oats, Chana, Methi, Psyllium Husk | 100% Whole Wheat | Glycemic Index (GI) | Low GI (clinically tested to be <55) | Higher GI than SRC Atta, typically around 54 for whole wheat | Fiber Content | High in fiber, with added psyllium husk and other grains | High fiber, but typically less than the enhanced blend of SRC Atta | Protein Content | High in protein, boosted by soya and chana flour | Contains the protein naturally found in whole wheat | Taste and Texture | Carefully balanced to be similar to regular atta, with a slightly nutty flavour | The classic, familiar taste of whole wheat rotis | Best For | Diabetics and those seeking better blood sugar control | General household use and everyday cooking | Cost | Typically more expensive due to specialized ingredients and formulation | Generally more affordable and widely available | Verdict | Health-focused, but at a premium | Everyday staple for most households | Outbound Link Example | Note: While some search results link to online stores, the information from Healthline is a better choice for an authoritative source on low-GI foods. | - | This table illustrates the key differences, highlighting why SRC Atta commands a premium price but offers significant health advantages for its target demographic.
Versatility in the Kitchen
Despite its specialized formulation, Aashirvaad Sugar Release Control Atta is designed to be a direct substitute for regular atta in most recipes. This means individuals can continue to enjoy their favorite Indian flatbreads, such as rotis, chapatis, and parathas, without altering their cooking methods significantly. The product maintains the desired softness and flavour, ensuring that healthy eating doesn't mean compromising on taste.
Conclusion: A Proactive Step Towards Health
Aashirvaad Sugar Release Control Atta represents a modern, health-conscious approach to a traditional staple. By combining whole wheat with a nutrient-rich mix of low-GI grains and pulses, it offers a practical way for diabetics and those concerned with sugar management to enjoy their meals while promoting sustained energy levels. Its high fiber and protein content contribute to overall wellness, making it a suitable choice for the entire family. While it is not a cure for diabetes, incorporating it into a balanced diet can be a proactive and effective step towards a healthier lifestyle. Consulting a doctor or nutritionist before making significant dietary changes is always recommended for personalised advice.
Check out Healthline's guide on best flours for diabetes for more information.