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Why do people use Hiya?: Answering Parental Needs for Clean Children's Nutrition

3 min read

Studies show that between 20-60% of young children are reported as 'not eating optimally' by their parents, with many being labeled as picky eaters. It's this common parental concern over nutritional gaps that explains why people use Hiya, a daily supplement formulated specifically for kids aged two and up, as a modern solution for balanced nutrition.

Quick Summary

Hiya is a sugar-free, chewable kids' vitamin used by parents to fill common nutritional gaps, especially for picky eaters. It contains clean, whole food-based ingredients, unlike many sugary gummy alternatives, and is delivered via a convenient monthly subscription.

Key Points

  • Zero Added Sugar: Hiya uses natural sweeteners like monk fruit instead of added sugar or corn syrup, a key reason many parents choose it over conventional gummies.

  • Clean and Transparent Ingredients: Parents are reassured by the use of whole food–derived ingredients and the absence of GMOs, gluten, dairy, and artificial additives.

  • Addresses Nutritional Gaps: Designed to supplement the diet of picky eaters, Hiya helps ensure children receive essential vitamins and minerals that might be missing from their daily meals.

  • Formulated by Pediatric Experts: The involvement of pediatricians and nutritionists in the formulation process lends credibility and trust to the brand's products.

  • Convenient and Eco-Friendly Subscription: A monthly subscription with refillable glass bottles and recyclable pouches simplifies the process for parents while minimizing plastic waste.

  • Specialized Supplements Available: Beyond the core multivitamin, Hiya offers products like probiotics, iron, and sleep support to target specific health needs.

In This Article

The Core Appeal: Zero Sugar, All Substance

Parents are increasingly seeking alternatives to traditional children's vitamins, many of which are high in added sugar. Hiya stands out by offering a chewable tablet that is completely free of added sugar, using natural sweeteners like monk fruit and mannitol instead. This appeals to parents who want to avoid contributing to unhealthy sugar habits and potential dental issues associated with sugary gummy vitamins.

Clean Ingredients for Peace of Mind

Hiya's commitment to clean ingredients is another major draw for parents. The Kids Daily Multivitamin contains a blend of 15 essential vitamins and minerals combined with a mix of 12 organic fruits and vegetables. Sourced from whole foods, these ingredients provide a more natural nutrient profile. Hiya supplements are also free from common allergens like gluten, dairy, and soy, and are non-GMO and vegan, providing reassurance for parents with children who have dietary restrictions.

Formulated by Experts

The formulation of Hiya vitamins is guided by pediatricians, nutritionists, and scientists, which builds parental trust. This expert input ensures the products are designed to meet children's nutritional needs and address common deficiencies. The use of bioavailable nutrient forms, such as methylcobalamin for B12, is also a factor that resonates with health-conscious parents.

Addressing Nutritional Gaps for Picky Eaters

Picky eating is a common concern among parents, and Hiya offers a way to help fill potential nutritional gaps. The multivitamin provides essential nutrients like vitamins A, C, and D, along with minerals such as zinc, which are crucial for immune function and overall development and may be lacking in the diets of selective eaters.

Hiya vs. Traditional Gummy Vitamins

Parents often choose Hiya as an alternative to sugary gummy vitamins. The key differences include Hiya's zero added sugar content compared to up to 5g in some gummies, its chewable tablet form versus sticky gummies that can pose a choking or dental risk, and its generally more stable and accurately dosed ingredients. Hiya also typically requires only one tablet daily, while some gummy brands require multiple doses.

Feature Hiya (Chewable Tablet) Traditional Gummy Vitamins
Added Sugar 0g (sweetened with monk fruit/mannitol) Up to 5g of added sugar or corn syrup
Dosage Form Chewable tablet, non-gummy Gummy, can be a choking hazard for younger children
Ingredient Stability More stable and accurately dosed ingredients Can have stability issues, potentially leading to varied nutrient levels
Dosage Size Single daily tablet Often requires multiple gummies per day
Dental Health Naturally sweetened, less likely to cause cavities Sticky, high in sugar, a risk for tooth decay

More Than Just a Multivitamin

Hiya's product range extends beyond the daily multivitamin, offering specialized supplements that address various health needs. These include a probiotic for gut health, an iron supplement, a melatonin-free sleep aid, and a greens powder. This variety allows parents to select products tailored to their child's specific requirements.

The Convenience of a Subscription Model

The subscription model offered by Hiya is appealing to many parents due to its convenience. The initial order provides a reusable glass bottle, and subsequent monthly refills arrive in eco-friendly pouches. This model ensures a consistent supply and reduces waste, simplifying the process of keeping children's vitamins stocked. While some may prefer a one-time purchase option, the subscription offers a hassle-free solution for busy families.

How Hiya Supports Children's Health

The vitamins and minerals in Hiya are chosen for their roles in supporting children's growth and health. These include nutrients that bolster the immune system (like Vitamins C and D and Zinc), aid in bone development (Vitamins D and K, and Calcium), contribute to cognitive function (B vitamins, iodine, and zinc), and support energy metabolism and cell growth (B vitamins and essential minerals).

What to Consider Before Starting Hiya

While popular, Hiya does have some potential drawbacks to consider. It is generally more expensive than many other children's vitamins. Some children might also require time to adjust to the taste or texture compared to sugary gummies. It is always recommended to consult with a pediatrician before introducing any new supplement to a child's routine to ensure it aligns with their individual health needs.

Conclusion

Parents choose Hiya primarily as a clean, sugar-free alternative to traditional children's vitamins. The emphasis on whole food–based ingredients, expert formulation, and a convenient, eco-friendly subscription service addresses modern parental concerns about nutrition and health habits. By providing essential nutrients without added sugars and artificial fillers, Hiya helps parents confidently support their children's development, particularly in the case of picky eaters.

Frequently Asked Questions

Many people consider Hiya a better option because it contains zero added sugar, unlike many gummy vitamins which use sweeteners like organic cane sugar and corn syrup. Hiya also comes in a chewable tablet form, which can be a better alternative for dental health and has more stable ingredients than gummies.

Yes, Hiya is marketed specifically for picky eaters and is formulated to help fill common nutritional gaps found in children who are selective about what they eat. Parents often report feeling more confident about their child's nutrient intake when using Hiya.

The main difference is Hiya's sugar-free, clean-ingredient, chewable tablet formulation, which contrasts with the high-sugar, gummy format of many competitors. Hiya also delivers its 15+ essential vitamins and minerals in a single daily tablet, while some brands require multiple gummies.

Hiya operates on a subscription basis for convenience and to ensure consistent, fresh monthly deliveries. This approach prevents parents from having to remember to reorder and helps children build a consistent daily routine.

Hiya's products are formulated by pediatricians, third-party tested for contaminants, and are free from many common allergens. However, some products contain coconut or sunflower oil, so parents should check for specific allergies. Always consult your pediatrician before starting a new supplement, especially for children under four.

Taste reviews are mixed but generally positive, with many parents reporting that their children enjoy the naturally sweetened chewable tablets. Some kids may find the taste different from sugary gummies and need time to adjust.

Beyond the multivitamin, Hiya offers several other products, including a Kids Daily Probiotic, Kids Daily Iron+, Kids Bedtime Essentials, and Kids Daily Greens + Superfoods.

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Medical Disclaimer

This content is for informational purposes only and should not replace professional medical advice.