Decoding the 'Real Fruit' Claim
The marketing on many fruit-flavored snacks can be misleading. While Mott's fruit snacks are indeed made with real fruit and vegetable juice concentrates, this is not the same as being made of real fruit. When fruit is processed into a juice concentrate, most of the beneficial dietary fiber is stripped away, leaving behind a liquid high in sugar. The ingredients list for Mott's Assorted Fruit Flavored Snacks confirms this. The first two ingredients are typically corn syrup and sugar, followed by modified corn starch and various fruit and vegetable juice concentrates. This composition places the product nutritionally closer to candy than to whole fruit, despite its inclusion of fruit-derived components.
A Closer Look at the Ingredients
To make an informed decision about this snack, it's essential to analyze its full ingredient profile, which often looks something like this:
- Corn Syrup
 - Sugar
 - Modified Corn Starch
 - Pear Juice Concentrate
 - Apple Juice Concentrate
 - Carrot Juice Concentrate
 - Citric Acid
 - Vitamin C (Ascorbic Acid)
 - Sodium Citrate
 - Fruit Pectin
 - Malic Acid
 - Vegetable and Fruit Juice Added for Color
 - Natural Flavor
 - Carnauba Wax
 
The dominance of corn syrup and sugar at the beginning of the list signifies that these are the most abundant ingredients in the snack. The fruit juice concentrates, while present, are in smaller quantities. The addition of Vitamin C does provide a nutrient boost, which is often highlighted on the packaging, but it doesn't compensate for the high sugar content and lack of fiber found in whole fruit.
Nutritional Breakdown: Fruit Snacks vs. Fresh Fruit
Understanding the nutritional difference between a fruit snack and its whole-fruit counterpart is key for anyone on a nutrition diet. Below is a comparison of a pouch of Mott's fruit snacks and a small apple.
| Nutritional Aspect | Mott's Fruit Snacks (1 pouch, 23g) | Small Apple (approx. 100g) | 
|---|---|---|
| Calories | 80 | 52 | 
| Total Sugars | 10g (mostly added) | 10g (natural) | 
| Added Sugars | 9g | 0g | 
| Dietary Fiber | 0g | 2.4g | 
| Vitamin C | 60% Daily Value | 14% Daily Value | 
This comparison table clearly illustrates the critical differences. While the total sugar content might appear similar, the source of that sugar is what matters. In the apple, the sugar is naturally occurring and balanced by dietary fiber, which slows absorption and prevents a sharp spike in blood sugar. The fruit snack's sugars are primarily added, and the absence of fiber means the body processes it much like any other candy.
The Role of Sugar in Processed Snacks
Consuming excess added sugar, as found in processed snacks like fruit gummies, has been linked to numerous health concerns. High-sugar diets can contribute to weight gain, tooth decay, and an increased risk of health problems such as type 2 diabetes and heart disease. For parents and individuals seeking a healthier nutrition diet, relying on fruit snacks as a regular source of 'fruit' is a mistake. They can be considered a treat, similar to other sugary candies, rather than a nutrient-dense food.
Making Healthier Snack Choices
If you are looking to replace fruit snacks with more nutritious alternatives, consider these options:
- Fresh or Frozen Berries: A handful of fresh or frozen berries is a great source of fiber, vitamins, and antioxidants. They are naturally sweet and don't contain added sugars.
 - Apple Slices with Peanut Butter: This classic combination provides a balance of fiber, protein, and healthy fats to keep you feeling full and satisfied.
 - Dried Fruit: While higher in concentrated sugar than fresh fruit, dried fruit like raisins or dried apricots contains fiber. It's a better choice than fruit snacks but should still be eaten in moderation due to its sugar density.
 - Homemade Fruit & Nut Mix: Create your own mix with dried fruit, nuts, and seeds for a customizable, nutrient-rich snack.
 - Homemade Fruit Leather: For a fun, chewy snack that's easy to control the ingredients in, make your own fruit leather with a food dehydrator or oven. There is no added sugar in this version.
 
Conclusion: Informed Choices for a Better Nutrition Diet
So, are Mott's Fruit Snacks made with real fruit? Yes, but with a significant caveat. They contain fruit and veggie juice concentrates, but their primary ingredients are corn syrup and sugar, and they lack the fiber found in whole fruits. The product is a sweet treat, not a nutritional equivalent of actual fruit. For a truly healthy nutrition diet, it's best to enjoy fruit snacks as an occasional candy-like item rather than a dietary staple. By opting for whole fruits and other unprocessed snacks, you can ensure a more wholesome and nutrient-rich diet for yourself and your family.
For more information on the processing of certain foods, a good resource is the EWG Food Scores.