The Sweetener Mix in Built Bars
Built protein bars achieve their low sugar profile by using a blend of sweeteners. The brand's products primarily feature erythritol, a sugar alcohol, and stevia, a plant-derived sweetener. While the bars are often marketed as having low sugar, it is the zero-calorie nature of these alternative sweeteners that allows this claim.
It is important to note that the dark chocolate coating on many Built bars does contain some traditional sugar, along with other ingredients like cocoa butter and milkfat. This contributes to the overall sweetness but doesn't compromise the low added sugar marketing. Certain variations, like the Built Puffs, list regular sugar higher up on the ingredient list.
Erythritol: A Common Sugar Alcohol
Erythritol is a type of sugar alcohol found naturally in some fruits, but for commercial use, it is typically manufactured. It is widely used in keto-friendly products because it is non-caloric and does not spike blood sugar levels. However, excessive intake can lead to digestive discomfort, including gas, bloating, and diarrhea, particularly in sensitive individuals.
Stevia: The Plant-Derived Sweetener
Stevia is another sweetener used in many Built bar products. It is extracted from the leaves of the stevia plant and is considered a natural, zero-calorie sweetener. Stevia is often better tolerated than some sugar alcohols, though some people report a distinct aftertaste.
What About Maltodextrin?
Older formulations or specific Built products have sometimes included maltodextrin. While most maltodextrin has a high glycemic index and can cause blood sugar spikes, Built claims to use a "digestion resistant maltodextrin," which acts as a fiber rather than a rapid carbohydrate source. This helps with texture and adds to the bar's fiber content without contributing to blood sugar spikes in the same way as regular maltodextrin.
Natural vs. Artificial Sweeteners: A Comparison
When choosing a protein bar, understanding the type of sweeteners used is crucial for those with dietary restrictions or sensitivities. Here is a comparison of the different types found in protein bars, including those used in Built products.
| Feature | Artificial Sweeteners (e.g., Erythritol) | Natural Sweeteners (e.g., Dates, Maple Syrup, Honey) |
|---|---|---|
| Source | Produced via chemical process or fermentation | Derived from whole food sources |
| Caloric Impact | Typically zero or very low calorie | Contain calories and natural sugars |
| Glycemic Index | Minimal to no impact on blood sugar (except some maltodextrin) | Moderate to high GI, but often paired with fiber |
| Potential Side Effects | Gastrointestinal discomfort (bloating, gas, diarrhea) | Minimal, but excessive consumption can still be unhealthy |
| Processing | Highly processed to achieve desired properties | Minimally processed, often retaining more nutrients |
| Nutritional Value | No nutritional value beyond sweetness | Provides vitamins, minerals, and antioxidants |
How to Choose the Right Protein Bar for You
- Read the Label: The first step is always to examine the ingredient list. Sweeteners are usually listed near the top if they constitute a significant part of the flavor. Look for names like erythritol, stevia, or maltodextrin to identify the types used.
- Understand Sugar Alcohols: If you have a sensitive stomach, be mindful of sugar alcohols like erythritol, as they are a common cause of digestive distress. Test your tolerance with one bar at a time.
- Consider Whole-Food Alternatives: For those who prefer to avoid processed or artificial ingredients entirely, seek out brands that use whole-food sweeteners. Look for bars listing ingredients like dates, honey, or monk fruit.
- Assess Your Goals: If you are following a strict ketogenic diet, the low-carb profile of Built bars using erythritol and stevia may be a good fit. However, for general health, a bar with fewer processed ingredients may be preferable.
Conclusion
In conclusion, Built protein bars do contain sweeteners that some may consider artificial, primarily the sugar alcohol erythritol, in addition to the plant-derived stevia. The use of "digestion resistant maltodextrin" helps keep net carbs low, but all these ingredients are highly processed and may cause digestive side effects for some people. While Built bars avoid sweeteners like sucralose and aspartame, they are not free of lab-made additives. Consumers should weigh the low sugar count against the potential effects of these ingredients on their digestive system and overall health. For those seeking minimal processing, alternatives sweetened with whole foods are widely available.
For a detailed ingredient breakdown of specific Built bar flavors, check out this guide: What's Actually In Built Bar?.
