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Do Custard Creams Contain Wheat? A Comprehensive Ingredient Guide

5 min read

Over 1% of the population suffers from celiac disease, making allergen awareness critical for consumers. A common question for those with wheat sensitivities is: do custard creams contain wheat? For the vast majority of traditional recipes and major brands, the answer is yes, as wheat flour is a primary ingredient in the biscuit portion.

Quick Summary

Most traditional custard cream biscuits are not wheat-free, as they are baked using wheat flour. While the custard filling may not contain wheat, the biscuit element makes them unsuitable for people with wheat allergies or celiac disease. Certain specialty brands offer wheat-free and gluten-free versions using alternative flours.

Key Points

  • Standard versions contain wheat: Most major brands of custard creams are made with wheat flour in the biscuit and are not suitable for those avoiding wheat.

  • Gluten-free alternatives exist: Specialty brands like Lovemore and Schar produce wheat-free and gluten-free custard creams using alternative flours.

  • Always read the label: Thoroughly check the ingredient list and allergen warnings for 'wheat' or 'cereals containing gluten' to ensure safety.

  • Cross-contamination is a risk: For severe allergies, be aware of 'may contain' warnings, as products can be made in shared facilities.

  • Homemade is an option: Baking your own custard creams with a certified gluten-free flour blend offers full control over ingredients.

  • Wheat and gluten are distinct: A wheat allergy and celiac disease are different conditions, but for biscuits, avoiding wheat typically means avoiding gluten, too.

In This Article

The Core Ingredients of a Classic Custard Cream

The iconic custard cream consists of two vanilla-flavored biscuits with a sweet, creamy filling sandwiched between them. The biscuit component is the source of the wheat. Popular UK biscuit manufacturers like McVitie's and Hill Biscuits explicitly list wheat flour as a key ingredient in their traditional custard creams. The filling, which gives the biscuit its distinctive flavor, typically relies on a combination of sugar, vegetable oil, and milk derivatives, with added flavourings and colourings.

Why Wheat is a Standard Ingredient

Wheat flour is a fundamental ingredient in baked goods for several important reasons:

  • Structure: The gluten in wheat flour provides the necessary structure and chewiness for the biscuit. It gives the biscuit its firm shape and prevents it from crumbling too easily.
  • Texture: Wheat flour contributes to the classic crumbly yet firm texture that defines a custard cream.
  • Flavor Profile: While often subtle, the flavour of wheat flour is a foundational part of the biscuit's overall taste.
  • Affordability: Wheat is a widely available and cost-effective grain, making it a staple in mass-produced baked goods.

Deciphering Food Labels for Wheat and Gluten

For those with dietary restrictions, reading the ingredients list is paramount. Most manufacturers clearly state the presence of allergens like wheat and cereals containing gluten in bold text or a dedicated allergen section on the packaging.

Key terms to look for on ingredient lists:

  • Wheat Flour: This is the most direct indicator of wheat content. It might be listed with added nutrients, such as "Fortified Wheat Flour (Wheat Flour, Calcium Carbonate, Iron, Niacin, Thiamin)".
  • Wheat Starch: Even if not the main flour, wheat starch can be used as a thickener and contains gluten, making the product unsuitable for celiac sufferers.
  • Cereals containing Gluten: This is a broad allergen warning that covers wheat and other gluten-containing grains.
  • May also contain...: A cross-contamination warning is vital for those with severe allergies. Manufacturers use this to indicate that products are made in a factory that also handles wheat, even if it is not a direct ingredient.

The Rise of Gluten-Free Alternatives

Recognizing the growing demand for allergy-friendly snacks, several brands have introduced dedicated gluten and wheat-free custard cream products. These alternatives use non-wheat flours and starches to recreate the familiar texture and taste without the allergen.

Common ingredients in gluten-free custard creams include:

  • Rice flour
  • Corn starch
  • Maize flour
  • Potato starch
  • Raising agents like sodium bicarbonate
  • Thickeners like xanthan gum

These specially formulated biscuits are designed to be safe for those with celiac disease or wheat intolerance, providing a viable alternative to the classic product. Brands like Lovemore and Schar offer popular versions of gluten-free custard creams.

Comparison: Traditional vs. Gluten-Free Custard Creams

Feature Traditional Custard Creams Gluten-Free Custard Creams
Primary Flour Wheat Flour Rice Flour, Corn Starch, Potato Starch, etc.
Allergen Content Contains wheat and gluten Free from wheat and gluten
Suitability Not suitable for coeliacs or those with wheat allergies Suitable for coeliacs and those with wheat allergies
Texture Distinctive crumbly texture provided by gluten Can have a slightly different, sometimes more brittle or sandy, texture
Brand Examples McVitie's, Hill Biscuits, Tesco own-brand Lovemore, Schar
Production Often produced in factories handling wheat Produced in dedicated, wheat-free facilities to prevent cross-contamination

Homemade Wheat-Free Custard Creams

For those who prefer to bake at home, creating wheat-free custard creams is an excellent option that allows full control over the ingredients. There are many recipes available online that substitute wheat flour with a variety of gluten-free flour blends. This approach not only ensures a safe product but also allows for customization of the biscuit's flavour and texture.

Ingredients for a DIY Wheat-Free Recipe:

  • A blend of gluten-free flours (e.g., rice flour, tapioca starch, potato starch)
  • Butter or a dairy-free substitute
  • Sugar
  • Vanilla extract
  • Raising agents
  • A stable, cream-based filling free from wheat and other allergens

Conclusion

In short, standard, off-the-shelf custard creams found in most supermarkets do contain wheat flour and are not suitable for individuals with wheat sensitivities, allergies, or celiac disease. However, the market has evolved significantly, offering a range of dedicated gluten-free and wheat-free alternatives from specialty brands. Always check the ingredient label carefully, as cross-contamination can also be a risk in products not specifically certified as gluten-free. For complete control, baking a homemade version with a trusted gluten-free flour blend is a simple and reliable solution.

For more information on identifying gluten in foods, consider consulting resources like the Coeliac UK website.

How to Find Wheat-Free Biscuits

  • Check the Label: Always scrutinize the ingredients list and allergen warnings for 'wheat', 'wheat flour', or 'cereals containing gluten'.
  • Look for Certifications: Search for products with a recognized gluten-free or wheat-free symbol on the packaging, which indicates they have been tested and approved.
  • Shop in Specialty Aisles: Many supermarkets have dedicated sections for free-from products where you can find certified gluten and wheat-free alternatives.
  • Consider Dedicated Brands: Brands like Lovemore and Schar specialize in gluten-free products, making it easier to find safe options.
  • Read Online Reviews: Product reviews can provide additional insight into the taste and texture of wheat-free alternatives.

Staying Safe with Wheat Allergies

For those with severe wheat allergies, even trace amounts can cause a reaction. The most critical step is to read labels thoroughly and choose products certified as wheat-free. It's also important to be aware of the risk of cross-contamination in shared facilities, even if the product itself doesn't contain wheat. Choosing brands that state production in a 'dedicated free-from facility' offers the highest level of safety.

For those without allergies, standard custard creams are a harmless and classic biscuit. For the growing number of people managing dietary restrictions, the increasing availability of safe alternatives means everyone can still enjoy a version of this popular tea-time treat.

The History of the Custard Cream

Believed to have been introduced in 1908, the custard cream has a long and beloved history in British biscuit culture. Its ornate baroque-style design on the biscuit's surface is a signature feature. The biscuit was designed to be easily dunkable in tea, a tradition that continues to this day. Its original ingredients would have included traditional wheat flour, cementing its status as a wheat-based product from its inception.

Understanding Wheat and Gluten

Wheat is a grain, while gluten is a family of storage proteins found in wheat and other related cereals. For those with a wheat allergy, it is the wheat proteins that trigger a reaction. For those with celiac disease, it is specifically the gluten that causes an immune response. This means all celiac-safe products are also wheat-free, but a product could theoretically be wheat-free but still contain gluten from other grains, though this is less common with biscuits.

The Role of Starch in the Biscuit

Many classic custard cream recipes use wheat starch in addition to wheat flour to affect the texture and consistency of the biscuit. Wheat starch is a common thickening agent and contributes to the crispness. While it is lower in gluten than wheat flour, it is not safe for those with celiac disease or wheat allergies. In gluten-free versions, alternative starches like corn or potato starch are used instead.

Frequently Asked Questions

No, McVitie's Tasties Custard Creams contain wheat flour and are not suitable for those on a wheat-free diet.

Traditional custard creams contain gluten from wheat flour and are not safe for people with celiac disease. However, specific gluten-free brands, such as Lovemore, are safe options.

While the creamy filling itself typically does not contain wheat, the biscuit sandwiching it is made with wheat flour. Therefore, the product as a whole is not wheat-free.

A wheat allergy is an immune reaction to proteins found in wheat, while gluten intolerance or celiac disease is a reaction to the specific gluten proteins. People with a wheat allergy must avoid all wheat, while those with celiac disease must avoid gluten from all sources, including wheat.

Gluten-free custard creams can be found in the dedicated 'free-from' aisle of many large supermarkets or from specialty gluten-free retailers online. Brands like Schar and Lovemore are well-known for these products.

No, not all biscuits contain wheat. Many brands now offer specialty biscuits made from alternative flours like rice, maize, or nuts for those with wheat allergies or gluten intolerance.

Yes, you can make your own wheat-free custard creams by using a gluten-free flour blend and following a recipe designed for allergy-friendly baking.

References

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Medical Disclaimer

This content is for informational purposes only and should not replace professional medical advice.