Many Doritos Varieties in the US Contain Red Dye 40
For US-based consumers, the answer to "Do Doritos have red dye 40 in them?" is yes, for many of the most recognizable flavors. This is especially true for those with a vibrant color, like Nacho Cheese, where Red 40 is used in combination with Yellow 5 and Yellow 6. This trio of artificial colors helps create the signature orange hue. The dye is also used in other popular US flavors, including Cool Ranch.
Which Doritos flavors contain Red Dye 40?
- Nacho Cheese: The classic orange chip contains FD&C Red No. 40, Yellow 5, and Yellow 6.
- Cool Ranch: Ingredients for this popular flavor list "artificial color (including Red 40, Blue 1, Yellow 5)".
- Other 'Flaming Hot' Varieties: Many of the spicier, reddish-colored Doritos also include artificial dyes to achieve their bold look.
It is crucial to note that formulations can vary by country. For example, a version of "Tangy Cheese" available in the UK uses natural colors like paprika extract instead of Red 40.
The Shift Away from Artificial Dyes
Consumer pressure and growing awareness of potential health issues associated with artificial dyes have prompted major food corporations, including PepsiCo (Doritos' parent company), to change their formulas. In a significant move, PepsiCo announced in October 2025 that it plans to remove artificial flavors and colors from many of its popular snacks, including Doritos. This shift, which is already underway for some products, will likely roll out gradually across different markets.
The Impact on Consumers
The decision to phase out artificial dyes is a response to consumer demand for "clean-label" products. For those concerned about the link between Red 40 and hyperactivity in some children, or potential allergic reactions, this is a positive development. While regulatory bodies like the FDA have long considered Red 40 safe at current consumption levels, the growing body of research has fueled caution.
Doritos Alternatives Without Artificial Colors
For consumers who want to avoid artificial colors immediately, several options exist. PepsiCo offers a "Simply" line of products that are specifically made without artificial flavors or colors. Additionally, some international markets have long used natural alternatives, offering insight into what US products might look like in the future.
Comparison of Doritos Formulations
| Feature | Nacho Cheese (US) | Simply Organic White Cheddar | Tangy Cheese (UK) |
|---|---|---|---|
| Artificial Colors | Yes (Red 40, Yellow 5, Yellow 6) | No | No |
| Natural Colors | No | Yes (Organic Tomato, Paprika) | Yes (Paprika Extract, Annatto) |
| Coloring Source | Petroleum-derived | Plant and vegetable-based | Plant and vegetable-based |
| Dairy Content | Yes | Yes (Organic White Cheddar) | Yes (Cheese Powder) |
What This Means for the Future of Doritos
The transition away from Red 40 is a complex process. Replicating the bold, consistent color of artificial dyes with natural sources can be a challenge. However, advancements in food science allow for the creation of new natural colorants from sources like purple corn and beet juice that can closely mimic synthetic ones. The company is motivated by consumer trends and a desire to align with stricter regulations seen in other parts of the world. The ultimate goal is to deliver the same flavor and crunch consumers love, but with a more appealing ingredients list. Doritos are getting a bold makeover with ingredient change.
Conclusion
In conclusion, many popular US Doritos flavors, including Nacho Cheese and Cool Ranch, do contain Red Dye 40 and other artificial colors. However, this is changing, with PepsiCo committing to removing these synthetic dyes from many products in the coming years due to evolving consumer preferences and regulatory pressure. For those wishing to avoid the dye now, opting for the Simply Doritos line is a reliable alternative. This industry shift highlights a broader movement towards cleaner ingredient labels, promising more transparency for consumers in the future.
