The Protein Sources in Your Liquid Breakfast
For those seeking a quick and convenient start to the day, Up and Go has been a staple for years. However, a common question surrounds its nutritional value, specifically regarding protein. The original or 'normal' Up and Go does indeed contain protein, which comes from two primary sources found on the ingredients list: skim milk powder and soy protein.
Unlike a pure whey protein shake, which focuses exclusively on high-concentration protein, Up and Go's formulation is designed as a balanced liquid breakfast. This means its protein content exists alongside carbohydrates (like maltodextrin and sugar), fibre, and a blend of vitamins and minerals. The combination of milk and soy proteins provides a mix of different types of protein, which can help with satiety. For a standard 250ml serve of the original chocolate flavour, you can expect around 8.3 grams of protein. This is a moderate amount and, as one review notes, is comparable to the protein content found in plain cow's milk.
Why Protein in Breakfast Matters
Incorporating protein into your morning meal offers several benefits beyond simply feeling full. Protein slows digestion, which can help with sustained energy release throughout the morning, preventing that mid-morning slump often associated with sugary breakfasts. Key benefits include:
- Increased Satiety: Protein helps you feel fuller for longer compared to an equivalent number of calories from carbohydrates or fats, which can assist in appetite management.
- Energy Management: By helping to stabilise blood sugar levels, protein provides a more consistent energy release, rather than a rapid spike and crash.
- Muscle Maintenance: For active individuals, consuming protein in the morning can contribute to muscle maintenance and recovery.
Normal Up and Go vs. Protein Energize
It is important to differentiate between the standard, or 'normal,' Up and Go and the specific 'Protein Energize' version, as their protein profiles are significantly different. The Protein Energize line is explicitly marketed for its higher protein content, making it a better option for those with higher protein intake goals, such as athletes or those focused on muscle recovery.
Nutritional Comparison Table
Here is a side-by-side comparison of the approximate nutritional content of the two varieties, based on a 250ml serve.
| Nutrient (per 250ml) | Normal Up and Go (Choc Ice) | Protein Energize (Choc Flavour) |
|---|---|---|
| Energy | ~815kJ (~195 Cal) | ~843kJ (~201 Cal) |
| Protein | ~8.3g | ~17.9g |
| Total Fat | ~4.2g | ~4.2g |
| Saturated Fat | ~0.6g | ~0.7g |
| Carbohydrate | ~28.8g | ~21.2g |
| Sugars | ~16.1g | ~16.6g |
| Dietary Fibre | ~4.0g | ~2.6g |
| Calcium | ~300mg (38% RDI) | ~300mg (38% RDI) |
As the table clearly shows, the primary nutritional difference is in the protein and carbohydrate content. The Protein Energize variety nearly doubles the protein of the original, while reducing the carbohydrate and fibre levels. This distinction is crucial for consumers with specific dietary requirements or fitness goals.
Making the Right Choice for Your Needs
When deciding which Up and Go is right for you, consider your personal nutritional needs and daily activity level. The standard Up and Go is a suitable choice for a general, on-the-go breakfast, providing a mix of energy sources to get you started. The protein content helps with satiety, though it is not a high-protein supplement by any means. For those looking for a significant protein boost, especially after a morning workout or to stay full for a longer period, the Protein Energize version is the more appropriate option.
It is always wise to read the nutritional information on the packaging, as formulations can vary slightly by region and flavour. For the most detailed and current information, it is best to refer to the manufacturer's website or product pages. For more details on the Australian products, visit the Sanitarium website: Up&Go Australia.
Conclusion: A Moderate Source of Protein
To conclude, the answer to the question 'does normal Up and go have protein?' is an affirmative yes. The original liquid breakfast contains a moderate amount of protein, primarily from milk and soy, providing around 8.3 grams per 250ml serve. While this is enough to contribute to satiety and provide some muscle support, it is not a high-protein product. For a more significant protein intake, the dedicated 'Protein Energize' versions offer more than double the amount per serving. Understanding this distinction is key to making an informed choice that aligns with your specific dietary needs and goals.
