Starbucks Matcha Has Evolved: From Pre-Sweetened to Customizable
For years, Starbucks' popular matcha drinks, including the matcha latte, were made with a pre-sweetened powder blend where sugar was listed as the first ingredient. This meant that every matcha drink came with a significant amount of sugar already mixed in, limiting a customer's ability to control the sweetness level. This changed in early 2025 when Starbucks made a significant and widely welcomed shift to using an unsweetened, pure matcha powder for its beverages.
The Shift to Unsweetened Powder
The move to an unsweetened matcha powder was in direct response to customer feedback and wellness trends. However, the standard recipe for a matcha latte still includes added sweetener. Instead of the sugar being in the powder itself, it is now added separately in the form of Classic Syrup. This syrup is a liquid sugar that baristas pump into the drink during preparation. The number of pumps depends on the drink size, and it is this standard addition that makes the default drink sweet.
This new approach is a positive change for several reasons:
- Customization: Customers can now dictate their desired sweetness level. They can ask for fewer pumps of Classic Syrup, a different sugar-free syrup, or no syrup at all.
- Flavor Profile: With less sugar overpowering the tea, the natural, earthy, and sometimes grassy flavor of the matcha can be more pronounced for those who prefer it.
- Healthier Options: For health-conscious individuals, it is now much easier to order a genuinely unsweetened matcha latte, or one with a low-calorie sugar-free syrup.
How to Order an Unsweetened or Low-Sugar Matcha
For customers who want to control the sugar content, simply ordering a "matcha latte" will still result in a sweet beverage. You must specify your customization clearly. When ordering, either with a barista or through the app, remember to state your preferences.
- No Classic Syrup: To get a completely unsweetened matcha latte, you must explicitly ask for "no Classic Syrup". This is the most crucial step for controlling the sugar level.
- Substitute Sweetener: You can replace the Classic Syrup with a different sweetener. Starbucks offers options like sugar-free vanilla syrup, or you can add your own sugar packets (Stevia, Splenda, etc.) at the counter.
- Choose Your Milk: The choice of milk also affects the final sugar content. Some milks, like oat and almond milk, can contain more sugar than others, and all dairy milk contains natural sugars. Opting for unsweetened plant-based milk or 2% milk is a good choice for minimizing sugar.
Comparison: Old vs. New Starbucks Matcha
To illustrate the change, here is a comparison between the old and new matcha latte recipes.
| Feature | Old Starbucks Matcha (Pre-2025) | New Starbucks Matcha (Post-2025) | 
|---|---|---|
| Matcha Powder | Pre-sweetened blend, sugar listed as the first ingredient. | Pure, unsweetened matcha powder. | 
| Sweetener | Incorporated directly into the matcha powder, fixed amount. | Classic Syrup (liquid sugar), added by the barista. | 
| Default Sweetness | Very sweet by default, with approximately 29-32 grams of sugar in a Grande. | Sweet by default due to Classic Syrup, but fully customizable. | 
| Customization | Limited control over sugar content. Only milk changes were easily made. | Full control over the sweetness level by specifying Classic Syrup pumps or using alternatives. | 
| Ordering | Simple order, but always sweet. | Must specify "no Classic Syrup" for an unsweetened drink. | 
Making the Right Choice for Your Taste
The update to the matcha recipe is a clear win for customer choice. Whether you prefer a rich, earthy tea flavor or a sweet, dessert-like treat, the control is now in your hands. Ordering an unsweetened matcha latte at Starbucks requires a specific request to remove the default Classic Syrup. For those who still want a hint of sweetness, asking for a reduced number of pumps or swapping for a sugar-free syrup offers the perfect middle ground. See also Starbucks official resources for nutrition information.
Customizing Beyond Sweetness
Since the change, Starbucks has also introduced other innovative, customizable matcha options. For instance, the new Protein Matcha features unsweetened matcha with protein-boosted milk and sugar-free vanilla, catering to those seeking a fitness-oriented beverage. Seasonal variations also offer unique flavor combinations, such as the Strawberry Matcha with cold foam or the Matcha with brown sugar syrup, leveraging the new customizable system.
Conclusion: The Final Verdict on Sweetened Matcha
In conclusion, Starbucks' standard matcha latte does contain sweetener, but not in the way it used to. The switch to unsweetened matcha powder combined with a default addition of Classic Syrup means the final drink is sweet unless you explicitly ask for it to be made without the syrup. This empowers customers to get the exact drink they want, from intensely sweet to purely earthy. The key is knowing the simple but vital customization required at the time of ordering. Just remember to say "no Classic Syrup" for a truly sugar-free experience.
Keypoints
- Recipe Change: As of early 2025, Starbucks uses an unsweetened matcha powder instead of its previous sweetened blend.
- Default Sweetness: By default, a matcha latte still comes sweetened with Classic Syrup, a liquid sugar.
- Order Unsweetened: To get a sugar-free matcha latte, you must specify "no Classic Syrup" when ordering.
- Customize Sweetness: You can customize the sweetness level by adjusting the number of Classic Syrup pumps or using sugar-free alternatives.
- Check Ingredients: The Classic Syrup is the primary sweetener source in the new standard matcha latte recipe.