Skip to content

Goldfish or Cheez-It: Which Snack is Healthier?

4 min read

According to nutritional data, Cheez-It crackers tend to contain more fat per serving than Goldfish, but is that the whole story? Comparing the ingredient lists and nutritional panels reveals the subtle differences that determine what is healthier, Goldfish or Cheez-It.

Quick Summary

A nutritional breakdown compares Goldfish and Cheez-It crackers, detailing serving sizes, calories, fat, and sodium content. It evaluates ingredients and processing levels to help determine which baked snack is the more health-conscious choice. While similar, key differences exist in formulation and additives.

Key Points

  • Fat and Calories: Goldfish generally have less fat and slightly fewer calories per comparable serving size than Cheez-It, giving them a slight edge on those metrics.

  • Sodium: Cheez-It crackers typically contain slightly less sodium per ounce than Goldfish, which may make them preferable for those monitoring their salt intake.

  • Ingredients: Goldfish often use plant-derived colors and do not contain the synthetic preservative TBHQ, which is found in Cheez-It.

  • Whole Grain Options: Both brands offer whole grain versions, which are a healthier alternative to the standard crackers by providing more fiber.

  • Ultra-Processed Food: Both Goldfish and Cheez-It are ultra-processed snacks, meaning they offer minimal nutritional value beyond refined carbohydrates and should be consumed in moderation.

  • Serving Size Awareness: Paying attention to serving sizes is crucial, as both crackers are easy to overeat. A Goldfish serving contains more crackers than a Cheez-It serving.

  • No Major Nutritional Superiority: For the most part, there are no dramatic nutritional differences that make one cracker significantly healthier than the other.

In This Article

Goldfish vs. Cheez-It: A Nutritional Deep Dive

When it comes to the iconic cheddar cracker market, few rivalries are as deeply embedded in snack culture as Goldfish versus Cheez-It. Both are baked, cheesy, and adored by millions of families. But for health-conscious consumers, the question remains: which is the healthier option? The answer is more nuanced than a simple glance at the calories, requiring a deeper look at serving sizes, ingredients, and processing.

The Cracker Foundation: Ingredients and Processing

Both Goldfish and Cheez-It crackers are essentially made from enriched wheat flour, real cheese, vegetable oils, and seasonings. However, the details in their ingredient lists and manufacturing processes reveal some distinctions. Goldfish, for example, is often praised for its use of plant-based colors and avoidance of certain artificial additives, such as the synthetic preservative TBHQ, which is found in Cheez-It crackers. Furthermore, Goldfish is baked to a lighter, puffier texture, which might appeal to those preferring a less dense snack, while Cheez-It crackers are known for a richer, sharper cheddar flavor and a flatter, crispier texture. Some analyses point out that Goldfish uses canola, sunflower, and/or soybean oil, while Cheez-It typically uses high oleic soybean, soybean, palm, and/or canola oil, a mix that has been flagged for potentially containing small amounts of artificial trans fats due to refining processes.

Serving Size and Macro Comparison

Examining the nutritional labels of standard cheddar Goldfish and Cheez-It crackers reveals key differences, though they are quite similar per-ounce. The number of crackers per serving is a major point of difference and can lead to overconsumption if not monitored. A standard serving of Goldfish is 55 pieces (30g), while a Cheez-It serving is 27 crackers (30g).

Goldfish vs. Cheez-It: Nutritional Breakdown (per ~1 oz serving)

Nutrient Goldfish (55 pieces) Cheez-It (27 crackers)
Calories 140 150
Total Fat 5 g 8 g
Sodium 250 mg 230 mg
Carbohydrates 20 g 17 g
Protein 3 g 3 g
Dietary Fiber 1 g <1 g

As the table illustrates, Cheez-It crackers have a slightly higher calorie and fat count than Goldfish for a comparable serving size, primarily due to the type of vegetable oil and higher cheese content used. Conversely, Goldfish typically contain slightly more sodium per ounce. The protein and fiber content are virtually identical for both original versions, highlighting that neither is a significant source of these nutrients.

Which is the Better Choice?

Deciding which cracker is "healthier" involves weighing your personal priorities. If lower fat content is the primary concern, Goldfish has a slight edge. For those watching sodium intake, Cheez-It offers a marginal advantage, though some find Goldfish to be saltier. From an ingredients perspective, Goldfish might be preferable due to its use of plant-derived colors and absence of certain synthetic additives like TBHQ. However, the whole grain varieties of both crackers represent a healthier evolution of these snacks. For instance, Goldfish Whole Grain features whole wheat flour as the first ingredient, providing a bit more fiber compared to the standard version, a slight advantage over Cheez-It Whole Grain which lists enriched flour first. The best choice ultimately depends on reading the specific nutritional labels of the particular product version and balancing nutritional content with flavor preference.

The Bigger Picture: Contextualizing Crackers in Your Diet

While comparing the minutiae of Goldfish and Cheez-It is interesting, it's crucial to remember that both are processed snack foods. They are not significant sources of vitamins, minerals, or whole food nutrition. Overconsumption is the real enemy of health. Whether you choose Goldfish or Cheez-It, the key is to practice moderation. Pair a small portion with a more nutrient-dense food, such as a piece of fruit or some hummus, to create a more balanced snack. For optimal health, prioritize whole foods and see these crackers as occasional treats rather than dietary staples. Both have been staples of American snack culture for decades, and enjoyed responsibly, they can continue to be so.

Conclusion: Personal Preference with a Dash of Data

The debate over what is healthier, Goldfish or Cheez-It, concludes with a classic answer: it depends on what you value. Goldfish offers slightly less fat, while Cheez-It provides slightly less sodium. Goldfish has an edge with fewer artificial additives in some formulations, but both offer whole grain versions that are a step up from their traditional counterparts. At the end of the day, both are ultra-processed snacks and moderation is the most important factor. The taste and texture preferences of the individual or family should be the deciding factor, with the knowledge that neither is a nutritional powerhouse.

Authoritative Outbound Link

For more information on processing and food additives, the Environmental Working Group (EWG) offers detailed product scores and analyses at EWG Food Scores.

Frequently Asked Questions

Goldfish crackers have slightly fewer calories per comparable ounce serving (140 calories per ounce) than Cheez-It crackers (150 calories per ounce).

Cheez-It crackers have a slightly lower sodium content per ounce (230mg) compared to Goldfish crackers (250mg).

Both are ultra-processed snacks. However, Goldfish may be considered slightly less processed by some due to its use of plant-based colors and avoidance of the preservative TBHQ, which is present in Cheez-It.

Yes, both brands offer whole grain versions that contain more fiber and whole wheat flour than their standard counterparts, making them a slightly healthier option.

Goldfish crackers are slightly lower in fat, with 5 grams per comparable ounce serving, while Cheez-It crackers have 8 grams of fat per serving.

Serving sizes are determined by the manufacturer. A standard Cheez-It serving is 27 crackers (~30g), while a standard Goldfish serving is 55 pieces (~30g), highlighting how small cracker size can influence the number of pieces per serving.

When it comes to kids, Goldfish are often preferred for their milder flavor and fun shape, and for not containing artificial colors. However, nutritionally, both should be considered an occasional snack and not a staple of a child's diet.

Medical Disclaimer

This content is for informational purposes only and should not replace professional medical advice.