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Is Jordan Granola Good? An Honest Review

4 min read

According to numerous customer reviews, Jordans granola often receives high praise for its satisfying crunch and delicious flavor combinations. However, taste is subjective, and factors like nutritional content and cost also influence whether Jordan granola is good for you and your preferences.

Quick Summary

An in-depth review of Jordans granola, covering popular flavors, nutritional value, and overall quality. Find out how its taste and texture hold up against competitor brands and if the sugar content aligns with your health goals.

Key Points

  • Taste & Texture: Many customers praise Jordans granola for its satisfyingly crunchy texture and delicious, often berry-forward, flavors.

  • Nutritional Value: While it contains wholesome ingredients like whole grain oats and fibre, some flavors, especially fruit-based ones, can have a high sugar content.

  • No Added Sugar Options: For those mindful of sugar intake, Jordans offers specific 'No Added Sugar' lines that have been well-received for their taste and healthier profile.

  • Consistency Issues: Some long-term consumers have reported inconsistencies in product quality, including changes in texture and the quantity of nuts or fruit.

  • Ethical Concerns: Jordans has a below-benchmark ethical score according to The Good Shopping Guide due to its parent company's use of GMOs, despite its own farm partnership initiatives.

In This Article

Taste and Texture: Does Jordans Deliver a Great Breakfast Experience?

One of the most frequently cited reasons for liking Jordans granola is its characteristic crunch. The brand's slow-baking process creates perfectly toasted clusters of whole grain oats that retain their texture even when mixed with milk or yogurt. However, the specific flavor you choose will significantly impact the taste profile. For example, the 'Simply Granola with a Hint of Honey' is often praised for its balanced sweetness, while some find the 'Fruit & Nut' varieties to be overly sweet due to the added dried fruit.

Flavor Variety and Customer Feedback

Jordans offers a wide range of granola products, catering to different palates. The 'Bursting With Berries' flavor is frequently mentioned for its vibrant and tangy freeze-dried berries that complement the oat clusters. Conversely, the 'Maple & Pecan' variety has seen mixed reviews, with some long-time customers noting a decline in the quantity of nuts and a change in overall quality since manufacturing switched in some regions. The 'No Added Sugar' line, available in flavors like Triple Nut and Apple & Berry, is a popular choice for those watching their sugar intake.

Nutritional Analysis: What's Inside Jordan Granola?

When evaluating if Jordan granola is good, it's essential to look beyond taste and examine the nutrition label. While many products feature wholesome ingredients like whole grain oats and are a good source of dietary fibre, the sugar content can vary dramatically between different flavors. Some reviewers have pointed out that even the fruit-sweetened options can have a high sugar count per serving.

Comparing Granola Varieties

To make an informed decision, it's best to compare the nutritional information of different Jordans products. Below is a comparison table to help illustrate the differences. Please note that exact values may vary slightly depending on the market and specific product packaging.

Feature Simply Granola (with Honey) Bursting With Berries No Added Sugar Granola (Triple Nut)
Energy (per 100g) ~1760 kJ / 414 kcal ~1759 kJ / 418 kcal ~1800 kJ / 430 kcal
Added Sugar (per 100g) ~18.8 g ~17 g <1 g
Fibre (per 100g) ~7.0 g ~6.3 g ~7.4 g
Wholegrain Oats Present Present Present
Artificial Ingredients None None None

Ethical and Environmental Considerations

For consumers with ethical concerns, Jordans promotes the Jordans Farm Partnership, a program focused on making space for wildlife on their oat farms. However, the brand's parent company, Associated British Foods, has received criticism regarding its use of genetically modified organisms (GMOs), which has resulted in a below-benchmark ethical score from The Good Shopping Guide. This is an important factor for customers who prioritize sourcing and environmental impact.

Considerations for Different Lifestyles

  • Health-Conscious Consumers: The No Added Sugar varieties offer a good option for those seeking low-sugar alternatives, while still providing fibre from whole grain oats.
  • Budget-Conscious Buyers: Some customers find Jordans granola to be more expensive than other brands, though they note it can be a good value when purchased on sale or in bulk.
  • Families: For families looking for a breakfast option, the portion sizes and sugar content should be carefully considered, as some flavors can feel more like a treat than a balanced meal.

The Final Verdict: Is Jordans Granola Good?

Ultimately, the question of whether Jordan granola is good depends on individual priorities. From a taste and texture perspective, many reviewers find it to be a high-quality product with a satisfying crunch and great flavor, particularly the Simply Granola and Berry varieties. Nutritionally, while it can be a good source of fibre and contains wholesome ingredients, consumers need to be mindful of the sugar content in certain flavors. The brand offers low-sugar options that cater to healthier diets. For those concerned about environmental and ethical practices, the brand's association with a parent company using GMOs might be a drawback. As with most food products, it's recommended to read the nutritional information carefully and choose a flavor that aligns with your dietary needs and taste preferences.


To explore more details on Jordans' commitment to nature and their farm partnerships, visit their official website at Jordans Cereal.

Conclusion

In conclusion, Jordans granola holds up as a flavorful and satisfying cereal option for many. Its signature crunch and diverse flavor options are widely appreciated. However, due diligence is necessary to align the nutritional profile with individual health goals, particularly concerning sugar content. While the taste is often a high point, the brand's ethical track record may influence some purchasing decisions. By weighing personal preferences for taste against nutritional information and ethical considerations, consumers can determine if Jordans granola is a good fit for them.

Frequently Asked Questions

The sugar content in Jordans granola varies by flavor. Some fruity varieties can be high in sugar, but the brand also offers specific 'No Added Sugar' options for those seeking a healthier choice.

Yes, Jordans granola, made with whole grain oats, is generally considered a good source of fibre, contributing to a balanced diet and digestive health.

Jordans granola is known for its distinct crunch. The clusters of toasted oats are slow-baked, resulting in a firm and satisfying texture that doesn't get soggy quickly in milk or yogurt.

Compared to many other brands, Jordans granola is praised for its flavor and crunch. However, competitors like Bio&Me and MOMA also offer popular alternatives, and taste preference is highly personal.

Yes, Jordans granola is suitable for vegetarians. The ingredients are plant-based, making it an appropriate breakfast option for those following a vegetarian diet.

Ethical concerns exist for some consumers due to Jordans' parent company, Associated British Foods, having confirmed the use of GMOs. This has led to a lower ethical rating by The Good Shopping Guide.

Jordans granola is made in the UK, at a site in Biggleswade, and the brand is involved in environmental partnerships with local farms.

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Medical Disclaimer

This content is for informational purposes only and should not replace professional medical advice.