Understanding "Clean" in the Food Industry
Before we can assess if Simply Organic is a clean brand, we must define what "clean" means in a food context. It's a term without a single legal definition, but generally, it refers to products with simple, recognizable ingredients, free from artificial additives, synthetic pesticides, and excessive processing. The concept often overlaps with the principles of organic and natural food movements.
The Cornerstone of Purity: USDA Organic Certification
The most authoritative indicator of a brand's commitment to clean ingredients is official certification. Simply Organic holds the USDA Certified Organic seal, which is one of the most rigorous food standards globally. To earn this certification, a product must meet specific criteria:
- Free from Synthetic Ingredients: No synthetic fertilizers, pesticides, or other prohibited substances can be used in the growing of the ingredients.
- Strict Processing Regulations: Organic products must be processed without harmful chemicals or irradiation.
- Third-Party Verification: A USDA-accredited third-party agency inspects the entire process, from farm to finished product, ensuring compliance.
- Non-GMO: Organic certification inherently means the product is non-genetically modified, as genetically engineered crops are prohibited.
Simply Organic not only adheres to these baseline requirements but often goes beyond. For example, the parent company, Frontier Co-op, has a zero-tolerance policy for ETO sterilization, a chemical treatment sometimes used on conventional spices, and instead uses a validated steam pasteurization process to ensure food safety.
Ethical Sourcing and Sustainable Practices
Simply Organic's pursuit of clean products extends to its sourcing. The brand focuses on building direct, genuine relationships with its growers around the world, committing to ethical and sustainable farming practices. This emphasis on transparent sourcing ensures that the raw materials are of the highest quality and produced responsibly.
The Simply Organic Giving Fund
As a testament to its commitment to giving back, Simply Organic established the Simply Organic Giving Fund. This initiative supports organic farming communities and addresses food insecurity, further aligning the brand with a mission of integrity and positive impact that goes beyond just the product in the jar.
What Sets Simply Organic Apart from Conventional Brands?
To highlight the difference, let's compare Simply Organic's practices with those of typical conventional spice brands.
| Feature | Simply Organic | Conventional Brands (Often) |
|---|---|---|
| Sourcing | Certified Organic, ethical partnerships | May use non-organic, mass-produced crops |
| Pesticides | Prohibited synthetic pesticides | Use of synthetic pesticides is permitted |
| Sterilization | Steam pasteurization only | May use ETO sterilization or irradiation |
| Additives | Pure ingredients, no artificial colors, flavors, or anti-caking agents | Often contain anti-caking agents (like tricalcium phosphate), flavor enhancers, and artificial colors |
| GMOs | Non-GMO certified | Ingredients may be genetically modified |
| Packaging | Glass jars are standard, preserving freshness and avoiding plastic | Often use plastic containers |
Navigating the Two "Simply Organic" Brands
It's important to clarify that the Simply Organic food brand, owned by Frontier Co-op, is separate from the Simply Organic Beauty brand. The beauty brand also promotes clean, natural products, but consumers searching for spices or seasonings should focus on the products sold by the food company. The certifications, ingredients, and parent companies are distinct, although both pursue a "clean" ethos in their respective industries.
The Verdict: So, Is Simply Organic a Clean Brand?
Based on its rigorous third-party certifications, transparent sourcing practices, and avoidance of synthetic additives and harsh processing methods, Simply Organic is a clean brand. The company’s commitment to organic integrity and ethical sourcing aligns with the core principles of clean eating. When you choose Simply Organic spices, you are selecting products that prioritize purity, sustainability, and quality from the farm to your table.
For more information on the brand's values, you can visit the official Simply Organic website: https://www.simplyorganic.com/about
Conclusion: A Trusted Choice for Purity and Flavor
Simply Organic stands out as a reliable choice for consumers seeking high-quality, pure ingredients. Its commitment to the USDA Organic standard and its transparent practices provide a solid foundation for its reputation as a clean brand. The brand's parent company, Frontier Co-op, reinforces this dedication through strict quality control and a zero-tolerance policy for common chemical treatments. For those prioritizing ingredient integrity, ethical sourcing, and environmental responsibility, Simply Organic is a brand that delivers on its promises, offering peace of mind along with robust flavor.
