Chelsea Houska's History with the Profile by Sanford Program
For a period following the birth of her second child, Watson, and during her third pregnancy, Chelsea Houska was a prominent public face for Profile by Sanford. The program was a significant part of her wellness narrative, particularly her postpartum weight loss journey. The program, which has physical locations but also sells its own line of products, helped her lose 50 pounds before her wedding.
The Mechanics of the Profile Diet
The Profile program is a structured, coach-led system that focuses on weight loss through specific meal plans and products. When Houska was a member, the plan involved:
- Personalized coaching to guide dieters through their journey.
- Proprietary meal replacement products, such as protein shakes, that served as controlled-calorie food sources.
- A balanced approach to diet, aiming for a mix of protein, carbohydrates, and fats within a set calorie limit.
- Specific protocols for different life stages, including a "MOM protocol" for expectant mothers that Houska participated in.
- Food and activity tracking to help members stay accountable.
At the time, she documented her experiences through social media and blog posts, giving the brand significant exposure.
The Shift Away from Branded Diets
In the years since her formal partnership with Profile, Houska's public health and wellness focus has shifted significantly. As she and her husband, Cole DeBoer, transitioned away from the 'Teen Mom' franchise and into their HGTV show, 'Down Home Fab,' their social media content reflected a change toward a more organic, holistic family lifestyle. This shift moved the spotlight from a specific weight-loss brand to a broader picture of healthy, active family living.
Embracing a Whole-Food and Family-Centric Lifestyle
Instead of promoting specific diet products, Houska now shares snapshots of her life that include gardening, cooking meals with her family, and embracing a more balanced approach to nutrition. Her social media shows home-cooked meals and a focus on farm-life, which implies a diet rich in whole foods, fresh vegetables, and home-made goods. This aligns with her evolution as a family-focused public figure.
Tackling the 75 Hard Challenge
Another significant change was her participation in the '75 Hard Challenge,' a mental toughness program that includes strict diet and fitness components. This is a personal challenge rather than a commercial diet plan and involves rules like:
- Adhering to a specific diet with no cheat meals or alcohol.
- Completing two 45-minute workouts per day, one of which must be outdoors.
- Drinking a gallon of water daily.
- Reading 10 pages of a non-fiction book every day.
Her participation in this challenge shows a focus on discipline and personal achievement rather than a product-based approach to weight management.
Diet Approach Comparison: Then vs. Now
| Aspect | Profile by Sanford Endorsement (circa 2018) | Current Lifestyle (post-2020) |
|---|---|---|
| Focus | Structured weight loss via a branded program | Holistic, balanced wellness; overall health |
| Diet Type | Coach-led, involving meal replacements | Whole-food based, home-cooked, family-centric |
| Accountability | Managed by a coach and program-specific tracking | Personal challenges (like 75 Hard) and intrinsic motivation |
| Public Image | Promoting a specific commercial product | Sharing a general healthy, active, family life |
| Exercise | Part of a broader wellness plan within the program | Incorporated through personal interest (e.g., Pilates, kettlebells) |
Chelsea Houska's Fitness Regimen
While her diet has evolved, Houska has consistently incorporated fitness into her routine. Over the years, she has shared various workout methods on social media, showcasing her commitment to staying active. Her routine has included:
- Cardio and Kickboxing: She has posted about incorporating more cardio, including kickboxing sessions, into her routine.
- CrossFit: For a time, she was active in CrossFit, mentioning that she would train three days a week.
- Kettlebell and Strength Training: She has been seen performing kettlebell workouts and lifting weights, demonstrating a focus on building muscle.
- At-Home Pilates: In recent times, she has promoted at-home Pilates reformers, showcasing her newer fitness interests.
Conclusion: A Shift to a Sustainable Family Approach
In conclusion, Chelsea Houska's diet journey reveals a public shift from a commercial, branded weight loss program to a more personal and sustainable wellness lifestyle centered on family, whole foods, and diverse fitness routines. While she once promoted specific diet products, her current public image as Chelsea DeBoer highlights a healthier, home-based approach to wellness, supplemented by personal fitness challenges. Her diet is not a specific named plan but a reflection of a balanced, active family life. For more on her initial partnership with Profile, you can read about it here.
Postscript: On Embracing Postpartum Body
Amidst her diet and fitness journeys, Houska has also shown a refreshing perspective on body image. After welcoming her fourth child, Walker, she shared her "amazing" postpartum body three weeks after giving birth, reminding followers not to compare their journey to others. This demonstrates a growing emphasis on self-love and realistic expectations, an evolution that accompanies her change in dietary approach.
Note: While Houska has shared information about her fitness and general dietary habits, she has not publicly endorsed or detailed a specific commercial diet plan in recent years like she did with Profile by Sanford.
