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What is the 100 calorie bread at Subway?

4 min read

In October 2021, Subway made headlines by testing a new product in partnership with food tech startup Hero Labs, Inc., introducing a bread option with only 100 calories per six-inch serving. This innovative product, known as Hero Bread™, quickly became known as the 100 calorie bread at Subway, offering a low-carb alternative for health-conscious customers.

Quick Summary

An overview of Subway's former 100-calorie Hero Bread, a limited-time, low-carb offering. It explores the history and nutritional details of Hero Bread and other low-calorie bread choices currently available at the chain for consumers.

Key Points

  • Hero Bread was the 100-calorie option: Introduced in a limited test run in 2021, Hero Bread was the specific product with 100 calories per six-inch roll.

  • Hero Bread is no longer widely available: This special, low-carb bread was a limited-time offering and is not a permanent item on most Subway menus.

  • Hearty Multigrain is a current low-calorie choice: At approximately 200 calories for a six-inch serving, Hearty Multigrain is a good low-calorie, nutrient-dense option.

  • Artisan Italian and Flatbread are also low-calorie: Artisan Italian offers around 200 calories, and Flatbread is slightly higher at 220 calories for a six-inch serving.

  • Fillings matter more than bread calories: The overall calorie count of a Subway sandwich is heavily influenced by the choice of protein, cheese, and sauces, not just the bread.

  • Opt for lean protein and lots of veggies: To create a healthier sandwich, choose lean proteins like turkey or grilled chicken and load up on low-calorie vegetables.

  • Watch out for high-calorie sauces: Sauces can quickly add a significant number of calories; choose low-fat or low-calorie options like mustard or vinegar.

In This Article

The search for low-calorie options is a common goal for many fast-food diners. While some patrons may still be on the lookout for the elusive 100-calorie bread at Subway, its story is rooted in a specific, limited-time offering. Understanding what Hero Bread was and what options are currently available is key for those mindful of their caloric intake.

The Story of Hero Bread

Hero Bread was a specific, limited-time promotional product launched by Subway in partnership with Hero Labs, Inc., a food technology startup. Announced in late 2021, this bread was specifically formulated to have a significantly lower calorie count and fewer net carbs than traditional bread rolls. Its primary appeal was to customers following low-carb diets, such as keto, or those simply looking to reduce their carbohydrate and calorie intake without giving up bread entirely. While it received significant attention, it was never meant to be a permanent menu item nationwide. The limited-time offering has since concluded in most markets.

Hero Bread: Nutritional Profile and Innovation

The most impressive aspect of Hero Bread was its nutritional makeup. Unlike typical Subway bread, which is considerably higher in calories and carbohydrates, the six-inch Hero Bread roll contained:

  • Calories: 100
  • Net Carbohydrates: 1g
  • Sugar: 0g
  • Protein: 12g
  • Fiber: 26g

This nutritional profile was a game-changer for the sandwich chain and represented a major leap forward in creating a bread that tasted like a classic sub roll but with vastly improved nutritional stats. Hero Labs, the partner company, focuses on remaking traditional high-carb foods into nutrient-rich, low-carb versions. The collaboration aimed to provide a genuinely guilt-free bread option for Subway customers.

The Current Landscape: Low-Calorie Breads at Subway

Even though the 100-calorie Hero Bread is no longer a standard menu item, Subway still offers several lower-calorie bread options. The availability of these breads can vary by region and individual franchise, but they provide solid choices for calorie-conscious consumers. Here is a breakdown of some of the lowest-calorie options currently on the menu (based on a 6-inch serving, as of 2025 nutrition information):

Comparison Table: Current Low-Calorie Breads

Bread Option Approx. Calories (6-inch) Key Features
Artisan Italian ~200 A classic white bread option with a soft texture and low fat content. While not whole grain, it is one of the lowest-calorie standards.
Hearty Multigrain ~200 Offers more fiber and protein than Artisan Italian, making it a more nutrient-dense and satisfying choice for the same number of calories.
Flatbread ~220 One of the lowest-calorie and lowest-fat options available, often slightly higher in carbs. The texture is softer and chewier, similar to pita.
Gluten-Free Bread ~294 A viable option for those with dietary restrictions, though its calorie count is surprisingly higher than traditional breads. Check for local availability.

How to Keep Your Subway Sandwich Low-Calorie

Choosing the right bread is just one part of building a healthy Subway sandwich. The fillings, toppings, and sauces also play a crucial role in the final calorie count. Here are some strategies to keep your meal light:

Smart Choices for Your Sandwich

  • Opt for Lean Protein: Stick with lean meats like oven-roasted chicken breast or turkey breast. Both are excellent, high-protein choices that are lower in calories than options like meatball marinara or tuna salad, which contains added mayonnaise.
  • Pile on the Veggies: All standard vegetables at Subway are low in calories and high in nutrients and fiber. Load up on lettuce, spinach, tomatoes, cucumbers, and peppers to increase volume and satiety.
  • Be Mindful of Sauces: Many sauces, such as mayonnaise and ranch, can drastically increase the calorie and fat content of your sub. Lighter alternatives include mustard, vinegar, or low-fat options like the Sweet Onion sauce.
  • Skip the Cheese: While cheese adds flavor, it also adds a significant number of calories and fat. Skipping it or opting for a lighter cheese variety can help manage your calorie intake.
  • Consider a Salad or Protein Bowl: For the most calorie-conscious diners, skipping the bread entirely and ordering a protein bowl or salad with plenty of veggies is an excellent choice.

The Evolution of Subway's Menu

Subway's menu has continuously evolved over the years, often in response to consumer demands for healthier, more specific dietary options. The introduction of Hero Bread was a clear effort to capture the low-carb and keto market. The company has also made other notable changes, such as removing the controversial chemical azodicarbonamide in 2014, signaling a move toward more transparent and cleaner ingredients. The menu reflects a balance between classic offerings and innovative, health-conscious selections.

Conclusion

In summary, the 100 calorie bread at Subway was a special, limited-time offering known as Hero Bread that was tested in select markets beginning in late 2021. It was lauded for its extremely low net carb count and high fiber content. While no longer widely available, calorie-conscious customers can still build a light and healthy meal by choosing other low-calorie bread options like Artisan Italian or Hearty Multigrain and making smart choices with their fillings and sauces. By staying informed on current menu items and nutrition information, you can continue to enjoy a satisfying and healthy meal at Subway.

Frequently Asked Questions

No, the specific 100-calorie Hero Bread was a limited-time, test-market product that was not added to the permanent menu.

As of 2025, Artisan Italian and Hearty Multigrain are among the lowest-calorie standard options, both with around 200 calories per six-inch serving.

Hero Bread was a special low-carb bread with only 100 calories, 1g net carbs, 0g sugar, and 26g of fiber for a six-inch roll, making it highly appealing for low-carb and keto diets.

To create a low-calorie sandwich, choose a lower-calorie bread like Artisan Italian or Hearty Multigrain, load up on vegetables, select a lean protein like turkey, and opt for a low-calorie sauce like mustard.

Yes, Flatbread is a low-calorie option at Subway, with a six-inch serving containing around 220 calories, though it is slightly higher than the Artisan Italian and Hearty Multigrain breads.

Heavily-cheesed or honey-oat options tend to have a higher calorie count. Wraps can also be surprisingly high in calories depending on the type and fillings.

Yes, you can order any Subway protein as a salad or protein bowl without the bread, which provides a significantly lower carbohydrate option.

References

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Medical Disclaimer

This content is for informational purposes only and should not replace professional medical advice.