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What Percentage of the USA Population is Vegetarian?

4 min read

Recent surveys from reputable organizations like Gallup and the Vegetarian Resource Group (VRG) suggest that the percentage of Americans identifying as vegetarian is consistently within the low single digits, typically fluctuating between 4% and 6%. However, this number can vary depending on survey methodology and definition.

Quick Summary

Different surveys show varying percentages of vegetarians in the USA due to methodological differences. Recent data generally places the figure between 4% and 6%, though estimates can rise when including flexitarians or considering self-reported identification versus strict dietary adherence. Younger generations are more likely to identify as vegetarian or vegan.

Key Points

  • Low Single-Digit Percentage: The most recent reputable surveys show that approximately 4% to 6% of the US population identifies as vegetarian.

  • Methodology Matters: The reported percentage can vary significantly based on whether the survey relies on self-identification or stricter dietary recall methods.

  • Youth Lead the Trend: Younger generations (Gen Z and Millennials) are significantly more likely to be vegetarian or vegan than older demographics.

  • Women are More Likely: Survey data consistently shows that a higher percentage of women identify as vegetarian compared to men.

  • Flexitarianism is Rising: While full vegetarians are a small minority, a much larger portion of the US population (including flexitarians) is actively reducing meat consumption.

  • Factors Driving Growth: Health benefits, ethical concerns over animal welfare, and environmental sustainability are key motivators for adopting a plant-based diet.

  • Availability Boosts Adoption: The increasing availability and innovation in plant-based food products make a vegetarian or flexitarian diet more accessible and appealing to the general public.

In This Article

Understanding the Numbers: Why the Percentage Varies

The question of what percentage of the USA population is vegetarian does not have a single, fixed answer. The figure fluctuates based on a number of factors, most notably the organization conducting the survey and the specific methodology used. A key differentiator is how the term "vegetarian" is defined. Some surveys rely on self-identification, which can include individuals who occasionally eat meat, poultry, or fish, or define themselves more as "mostly vegetarian" or "flexitarian". Others use more stringent criteria, confirming that respondents truly abstain from all meat, poultry, and fish.

Self-Identification vs. Dietary Recall

  • Self-Reported Surveys: These polls ask respondents to identify if they are vegetarian or vegan. The Vegetarian Resource Group (VRG) has conducted polls for years, with its 2022 survey finding that about 6% of Americans eat no meat or fish. This figure is often cited and includes vegans. Gallup's 2023 poll reported a slightly lower figure, with 4% of Americans identifying as vegetarian and 1% as vegan, noting a slight decrease from previous years.
  • Dietary Recall Studies: These studies, often from research institutions, track actual food consumption over a period of time. This approach can reveal discrepancies, as some people who self-identify as vegetarian may consume animal products. This can result in lower figures for strict dietary adherence compared to self-identification surveys.

Demographics of Vegetarianism in the US

Studies reveal interesting demographic patterns among vegetarians in the United States. While vegetarianism is present across all age groups, genders, and income levels, its prevalence is not evenly distributed.

Age and Generational Trends

Younger generations, particularly millennials and Gen Z, show a higher propensity for plant-based eating. A Gallup poll noted that 8% of those aged 18-34 identified as vegetarian, compared to just 2% of those 55 and over in 2019. This trend is attributed to increased environmental and animal welfare consciousness among younger demographics.

Gender Differences

Across multiple studies, women consistently show a higher rate of vegetarianism than men. For example, one Gallup survey found that 6% of women identify as vegetarian compared to 2% of men.

Regional Variations

Geographical location also plays a role. While data varies, certain regions show higher concentrations of plant-based eaters. Coastal and urban areas, particularly in the Northeast and West, often have higher percentages of vegetarians compared to the Midwest and South.

Comparison of Survey Data

To illustrate the variability in reported figures, here is a comparison of different survey results.

Survey Source Year Methodology Reported Vegetarian % Notes
Gallup Poll 2023 Self-identification survey 4% Survey included 1% identifying as vegan.
Vegetarian Resource Group 2022 Phone survey, self-identification (never eats meat/fish) ~6% This figure includes vegans.
Oklahoma State University 2022 Survey, self-identification 10-15% Includes both vegetarian and vegan, higher end includes flexitarians.
Vegetarian Times 2008 Poll via Harris Interactive ~3.3% Included vegans; noted 10% follow a 'vegetarian-inclined' diet.

Growth and Future Outlook

Despite the relatively small percentage of strict vegetarians, the overall plant-based food movement is growing rapidly in the US. The increasing availability of plant-based products, from milks and cheeses to meat alternatives, suggests that more Americans are reducing their meat consumption, even if they don't fully adopt a vegetarian label. The rise of the "flexitarian"—someone who consciously reduces meat intake without completely eliminating it—is a significant driver of this market trend. Consumer demand for healthier, more sustainable, and ethical food options is fueling the expansion of plant-based alternatives.

The market for plant-based foods is no longer a niche industry. Sales of plant-based products continue to outpace total food sales, a trend accelerated by increasing consumer awareness and innovation in the food industry. While the percentage of Americans who are strictly vegetarian may remain modest, the number of Americans actively incorporating more plant-based meals into their diets is undeniably increasing. The shift reflects a broader change in how many people view food, health, and its impact on the environment.

Conclusion

While precise figures vary depending on the survey and its definition of vegetarianism, recent data from sources like Gallup and the Vegetarian Resource Group places the percentage of the US population identifying as vegetarian around 4% to 6%. The influence of younger generations, ethical concerns, and a wider availability of plant-based products are driving a broader shift toward less meat-centric eating habits, even if many do not fully transition to a vegetarian diet. This overall trend, including the rise of flexitarianism, indicates a significant and evolving dynamic in American dietary culture.

Lists of Motivations for Vegetarianism

  • Ethical Concerns: Many vegetarians cite animal welfare as a primary reason, opposing the practices of factory farming.
  • Health Benefits: A well-planned vegetarian diet can reduce the risk of heart disease, type 2 diabetes, and certain cancers.
  • Environmental Impact: Concerns over the meat industry's contribution to greenhouse gas emissions and resource consumption drive some to adopt a plant-based diet.
  • Religious or Spiritual Reasons: Some religions, like Hinduism and Buddhism, promote vegetarianism or plant-focused diets.
  • Trend and Accessibility: The growing mainstream availability of plant-based options and food trends make adopting a vegetarian lifestyle easier and more appealing.

Frequently Asked Questions

According to reputable polls from 2022 and 2023 by organizations like the Vegetarian Resource Group and Gallup, the percentage of Americans identifying as vegetarian is around 4% to 6%.

The main reason for varying percentages is the survey methodology. Some polls use self-identification, which can include flexitarians, while others use more specific questions to confirm strict abstinence from meat and fish.

While the exact percentage of strict vegetarians has seen small fluctuations, the broader trend of plant-based eating is on the rise. A growing number of Americans, particularly younger ones, are reducing their meat intake or identifying as flexitarian.

Generally, there are more vegetarians than vegans. The Vegetarian Resource Group's 2022 survey found that about half of those abstaining from meat and fish are vegans, while the other half are vegetarians.

Common factors include concerns for personal health (such as lower cholesterol and blood pressure), ethical reasons regarding animal welfare, and environmental concerns over the impact of the meat industry.

Studies show that women are more likely to be vegetarian than men. Additionally, younger Americans (18-34 years old) are more likely to adopt vegetarian or vegan diets compared to older generations.

The growth of flexitarianism, where people deliberately reduce but do not eliminate meat, makes overall plant-based eating more common. While these individuals may not be counted as strictly vegetarian, they are part of the larger shift away from heavy meat consumption.

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Medical Disclaimer

This content is for informational purposes only and should not replace professional medical advice.