Regional Differences in M&M's Formulations
The composition of M&M's is not uniform across the globe. Mars, the candy's manufacturer, tailors recipes to regional regulations and consumer demands. This results in differences in coloring agents used in the United States and Europe.
The Use of Artificial Dyes in US M&M's
Standard M&M's in the United States contain artificial food colorings like Red 40, Yellow 5, Yellow 6, Blue 1, and Blue 2, including their 'lake' versions. These synthetic dyes provide the candies' bright colors and are listed on packaging. The FDA has historically considered these dyes safe, but consumer groups have raised concerns about potential health effects.
European M&M's and the Shift to Natural Colors
In Europe, M&M's have largely moved away from artificial colorings. This shift was driven by consumer preferences and EU regulations that required warning labels for certain synthetic dyes linked to hyperactivity. European M&M's use natural colorants from sources like carmine, beetroot concentrate, and curcumin.
Mars's Response to Changing Consumer Demands
Mars has responded to the demand for natural ingredients. While a 2016 pledge to remove all artificial colors globally was later modified for the US market, Mars announced in August 2025 that naturally-colored versions of M&M's will be available in the US starting in 2026. This strategy offers alternatives while keeping the standard artificially-colored products available.
The Health and Safety Debate Surrounding Artificial Dyes
The debate on artificial food dyes involves varying stances from regulators and consumer groups. The FDA supports the safety of approved dyes in the US, while advocates cite research and policies in other countries to push for change.
| Feature | United States | Europe |
|---|---|---|
| Use of Artificial Dyes | Widely used in standard M&M's, including Red 40, Yellow 5, and Blue 1. | Largely phased out in standard M&M's due to consumer demand and regulations. |
| Regulatory Stance | FDA maintains that approved dyes are safe for consumption. | EU required warning labels on some dyes, leading to industry-wide reformulation. |
| Consumer Options | Traditional artificially-colored versions are standard, with naturally-colored options becoming available in 2026. | Products are widely available with natural colorants, sometimes containing carmine (from cochineal insects). |
| Key Concern | Linking of certain dyes to hyperactivity in sensitive children. | Focus on clean-label ingredients and avoiding synthetic additives. |
Conclusion: Navigating Ingredients in the Candy Aisle
Whether M&M's have artificial dyes depends on where they are purchased. US versions traditionally use synthetic colors, but Mars is introducing naturally-colored options. European M&M's primarily use natural ingredients. Consumers should check package labels for specific ingredients, as Mars and other companies respond to the demand for products with fewer additives. Reading labels is key for those wanting to avoid artificial dyes and find the new naturally-colored M&M's.
For additional information on food dyes, the Center for Science in the Public Interest is a useful resource.