The Famous 84% Figure: Understanding the Faunalytics Study
The 84% statistic originates from a 2014 study by the Humane Research Council (now Faunalytics), which surveyed over 11,000 U.S. adults about their dietary history. The study found that while about 2% of the population was currently vegetarian or vegan, approximately 10% were former vegetarians or vegans. This led to the conclusion that a large majority of those who try a plant-based diet eventually abandon it.
However, it is crucial to understand the details of this study. A significant portion of those who reverted did so after a very short period: one-third lasted less than three months, and over half had started eating meat again within the first year. This suggests that many of these individuals were not long-term, deeply committed vegetarians, but rather short-term dieters or experimenters. The study's methodology of including these brief attempts led to a high recidivism rate that may not accurately reflect the commitment of those who stay meat-free for years.
Contrasting Long-Term Success
In contrast to the Faunalytics findings, other long-term studies, like the EPIC-Oxford study, show lower recidivism rates among self-identified vegetarians and vegans over many years. After five years, 85% of participants in that study remained on their diet, and after 20 years, 73% were still meat-free. This disparity highlights the importance of distinguishing between short-term trials and long-term, sustained commitment.
The Multifaceted Reasons Behind the Return to Meat
The reasons people cite for reverting to eating meat are complex and multi-layered, ranging from nutritional needs to social and emotional factors. Rarely is there a single cause, and often, several factors combine to make a meat-free diet unsustainable.
Nutritional and Health-Related Reasons:
- Missing Nutrients: Some former vegetarians report health concerns such as fatigue, low iron, or vitamin B12 deficiencies, which are difficult to obtain solely from plant sources.
- Constant Hunger: Cravings for meat often stem from a body's perceived need for protein, iron, or other specific nutrients that were lacking in an unbalanced plant-based diet.
- Digestive Discomfort: A sudden switch to a high-fiber, low-fat plant-based diet can lead to digestive issues like bloating or constipation, causing some to give up.
Social and Emotional Factors:
- Social Pressure: Feeling excluded at social gatherings, holidays, or while dining out with friends and family is a major hurdle for many.
- Relationship Stress: Living with a non-vegetarian or non-vegan partner can create friction and logistical difficulties around meal preparation and shared meals.
- Missing Cultural and Comfort Foods: Certain dishes have deep cultural or emotional significance, and missing out on these can be a powerful motivator to revert.
- Emotional Stress: For some, an overly restrictive diet becomes difficult to maintain alongside other life stresses, like grief or financial hardship.
Practical Challenges:
- Cost and Accessibility: In some areas, plant-based alternatives and fresh produce can be more expensive or harder to find than conventional meat products.
- Difficulty with Travel: Traveling, especially to areas without many vegetarian options, can make maintaining a meat-free diet incredibly challenging.
Comparison: Short-Term vs. Long-Term Commitment to Vegetarianism
This table summarizes the different characteristics and outcomes associated with short-term dietary experimentation versus long-term commitment, based on various studies and anecdotal evidence.
| Feature | Short-Term Attempt (often reverts) | Long-Term Commitment (likely to persist) | 
|---|---|---|
| Primary Motivation | Often a single factor, like health. | Multiple, deep-seated motivations: health, ethics, environment. | 
| Transition Speed | Tends to be abrupt or sudden. | Often a gradual, phased approach. | 
| Dietary Experience | Finds the diet restrictive and socially difficult. | Views the diet as a core part of their identity. | 
| Support System | Lacks involvement in vegetarian communities or networks. | Actively involved in and draws support from a community. | 
| Outcome | High probability of reverting to eating meat. | High probability of maintaining a meat-free diet. | 
Strategies for Sustainable Dietary Change
For those considering a vegetarian diet, or former vegetarians looking to try again, several strategies can increase the likelihood of success:
- Gradual Transition: Instead of going cold turkey, try phasing out meat slowly. Start with a few meatless days per week, and slowly increase the frequency as you adapt your cooking skills and palate.
- Focus on Nutrient-Dense Foods: Pay close attention to getting sufficient protein, iron, and vitamin B12 from plant-based sources like lentils, beans, nuts, and fortified cereals. Consider supplements if necessary.
- Develop a Meal Plan: Plan your meals in advance to avoid feeling restricted or overwhelmed. Experiment with new vegetarian recipes to find satisfying and delicious options.
- Build a Support System: Connect with other vegetarians or vegans, either online or in person, to share recipes, experiences, and motivation.
- Consult a Professional: A registered dietitian can help you create a balanced meal plan that meets all your nutritional needs and can offer guidance on managing any health concerns.
Conclusion: Navigating Dietary Identity
The question of how many vegetarians go back to eating meat has no single, simple answer. The often-cited 84% statistic is real but requires significant context, particularly regarding the length of commitment. The reasons for reverting are diverse, involving a complex interplay of health, social, and practical factors. For those seeking to maintain a plant-based diet, a slow, intentional transition, coupled with a focus on comprehensive nutrition and building a support network, can significantly improve the chances of long-term success. It is important to remember that dietary choices are personal and that reverting to old habits is a common experience, not a mark of failure.
For more research and insights, visit the Faunalytics website Faunalytics.